Tips on optimising your blog for SEO and readers

Jennifer Slegg at Search Engine Land has some useful tips on optimising your blog, for the benefit of both your readers and the search engines.
Jennifer presents some tips for increasing your visibility on search engines, others, including tips on fonts and descriptive titles, to make your blog more accessible and easy to read.
Here is a small selection of tips:
Make sure you have RSS available:

“Many hosted blogging solutions don’t have RSS automatically available, so you will need to add it. And when you do add it, ensure you have those RSS links in an obvious spot. Place all those handy subscribe links in your sidebar, which is exactly where people will look for them.”

Post regularly:

”The more frequently you post, the more likely Googlebot and other bots will stop by on a more regular basis. Google loves updated fresh sites, so it make sense to feed the bot what it wants.”

Watch out for Trackback & Comment Spam:

”You don’t want Google or Yahoo to find masses of spammy links on your site. Use one of the many tools on the market for your blog platform to manage both comment and trackback spam.”

Be Aware of Your Anchor Text:

”When you link to someone’s blog entry, or even a previous blog entry on your own site, make sure you link well. This means instead of linking to someone’s blog entry with the anchor text “click here”, you link to them using anchor text related to the blog entry.”