We will drive targeted search engine traffic to our client's websites through increasing their positioning for search queries that will deliver qualified visitors, and ultimately revenue.We will help you outperform your competitors in the digital marketplace.With 85% of businesses being found online initially through search engines, can you really afford to not take advantage of our quality one way link building techniques to improve your website search engine rankings? Probably not!
There was a time in the early days of the internet, that people had no problem finding the resources that they needed. There were only a few web pages to contend with and so there was a small chance that your site could be lost in the shuffle. Now there are at least 1 million different web pages introduced to web everyday. With these kinds of numbers, it can become real easy to be lost in the shuffle.
This is why the search engine has become so popular. For the average person, it takes all of the complexity out of searching for a new web page. The search engine breaks down the different keyword scenarios of the search term that you are looking for and offers you the best results. Do you really want your site to be lost in the shuffle ?
Why you should choose our SEO Services?
1. We concentrate much more on off-page SEO - Permanent link building. So, our link building services will deliver the best long term result.
2. We have included all services that are suggested by SEO Experts and effective.
3. Our link popularity services are much more affordable than any other SEO Company. Without any compromise in quality.
4. Attractive rate for bulk orders (Min. 5 sites nor services)
5. Submissions by an SEO Expert - providing this service since more than 4 years.
No more worrying about your website ranking. No more spending your money and resources trying to stay on top of PPC list of keywords against other advertiser, bidding, monitoring, hassle, research and the like. And no more wondering if there's a better way to get it all in a better expert way.
There is a better way. We call it Search Engine Optimization by an SEO Expert and it's all about your online business to become successful.
July 22, 2010
SEO India : Black Hat Techinque from GOOGLE
1. Hidden text – Create modern CSS based websites with JQuery effects. They often hide large portions of text in layers to display them on click or mouse over for usability reasons. Example: CSS pagination.
2. IP delivery – Offer the proper localized content to those coming from a country specific IP address. Offer the user a choice though. Shopping.com does a great job here.
3. 301 redirects – Redirect outdated pages to the newer versions or your homepage. When moving to a new domain use them of course as well.
4. Throw Away Domains – Create exact match micro sites for short term popular keywords and abandon them when the trend subsides. Something like tigerwoodssexrehab.com
5. Cloaking – Hide the heavy Flash animations from Google, show the text-only version optimized for accessibility and findability.
6. Paid links – Donate for charity, software developers etc. Many of them display links to those who donate.
7. Keyword stuffing – Tags and folksonomy. Keyword stuff but adding several tags or let your users do the dirty work via UGC tagging (folksonomy) every major social site does that.
8. Automatically generated keyword pages – Some shopping search engines create pages from each Google search query and assign the appropriate products to each query. You can do that as well if you have enough content.
9. Mispsellings – Define, correct the misspelled term and/or redirect to the correct version.
10. Scraping – Create mirrors for popular sites. Offer them to the respective webmasters. Most will be glad to pay less.
11. Ad only pages – Create all page ads (interstitials) and show them before users see content like many old media do.
12. Blog spam – Don’t spam yourself! Get spammed! Install a WordPress blog without Akismet spam protection. Then create a few posts about Mesothelioma for example, a very profitable keyword. Then let spammers comment spam it or even add posts (via TDO Mini Forms). Last but not least parse the comments for your keyword and outgoing links. If they contain the keyword publish them and remove the outgoing links of course. Bot user generated content so to say.
13. Duplicate content on multiple domains – Offer your content under a creative Commons License with attribution.
14. Domain grabbing – Buy old authority domains that failed and revive them instead of putting them on sale.
15. Fake news – Create real news on official looking sites for real events. You can even do it in print. Works great for all kinds of activism related topics.
16. Link farm – Create a legit blog network of flagship blogs. A full time pro blogger can manage 3 to 5 high quality blogs by her or himself.
17. New exploits – Find them and report them, blog about them. You break story and thus you get all the attention and links. Dave Naylor is excellent at it.
18. Brand jacking – Write a bad review for a brand that has disappointed you or destroys the planet or set up a brand x sucks page and let consumers voice their concerns.
19. Rogue bots – Spider websites and make their webmasters aware of broken links and other issues. Some people may be thankful enough to link to you.
20. Hidden affiliate links – In fact hiding affiliate links is good for usability and can be even more ethical than showing them. example.com/ref?id=87233683 is far worse than than just example.com. Also unsuspecting Web users will copy your ad to forums etc. which might break their TOS. The only thing you have to do is disclose the affiliate as such. I prefer to use [ad] (on Twitter for example) or [partner-link] elsewhere. This way you can strip the annoying “ref” ids and achieve full disclosure at the same time.
21. Doorway pages – Effectively doorway pages could also be called landing pages. The only difference is that doorway pages are worthless crap while landing pages are streamlined to suffice on their own. Common for both is that they are highly optimized for organic search traffic. So instead of making your doorway pages just a place to get skipped optimize them as landing pages and make the users convert right there.
22. Multiple subdomains – Multiple subdomains for one domain can serve an ethical purpose. Just think blogspot.co or wordpress.com – they create multiple subdomains by UGC. This way they can rank several times for a query. You can offer subdomains to your users as well.
23. Twitter automation – There is nothing wrong with Twitter automation as long as you don’t overdo it. Scheduling and repeating tweets, even automatically tweeting RSS feeds from your or other blogs is perfectly OK as long as the Twitter account has a real person attending it who tweets “manually” as well. Bot accounts can be ethical as well in case they are useful no only for yourself. A bot collecting news about Haiti in the aftermath of the earthquake would be perfectly legit if you ask me.
24. Deceptive headlines – Tabloids use them all the time, black hat SEO also do. There are ethical use cases for deceptive headlines though. Satire is one of course and humor simply as well. For instance I could end this list with 24 items and declare this post to a list of 30 items anyways. That would be a good laugh. I’ve done that in the past but in a more humorous post.
25. Google Bowling – The bad thing about Google bowling is that you hurt sites you don’t like. You could reverse that: Reverse Google bowling would mean that you push sites of competitors you like to make those you dislike disappear below. In a way we do that all the time linking out to the competition, the good guys of SEO who then outrank the ugly sites we like a lot less.
26. Invisible links – You’d never used invisible links on your sites did you? You liar! You have. Most free web counters and statistic tools use them. Statcounter is a good example. So when you embed them on your site you use invisible links.
27. Different content for search engines than users – Do you use WordPress? Then you have the nofollow attribute added to your comment links. this way the search engine gets different content than the user. He sees and clicks a link. A search bot sees a no trespass sign instead. In white hat SEO it’s often called PageRank sculpting. Most social media add ons do that by default.
28. Hacking sites – While crackers hack sites security experts warn site owners that they vulnerabilities. Both discover the same issues. Recently I got an email by someone who warned me to update my WordPress installation. That was a grand idea I thought.
29. Slander linkbait – Pulling a Calacanis like “SEO is bullshit” is quite common these days. Why don’t do it the other way around? The anti SEO thing doesn’t work that good anymore unless you are as famous as Robert Scoble. In contrast a post dealing with “100 Reasons to Love SEO Experts” might strike a chord by now.
30. Map spam – Instead of faking multiple addresses all over the place just to appear on Google Maps and Local why don’t you simply create an affiliate network of real life small business owners with shops and offices who, for a small amount of money, are your representatives there? All they need to do is to collect your mail from Google and potential clients.
2. IP delivery – Offer the proper localized content to those coming from a country specific IP address. Offer the user a choice though. Shopping.com does a great job here.
3. 301 redirects – Redirect outdated pages to the newer versions or your homepage. When moving to a new domain use them of course as well.
4. Throw Away Domains – Create exact match micro sites for short term popular keywords and abandon them when the trend subsides. Something like tigerwoodssexrehab.com
5. Cloaking – Hide the heavy Flash animations from Google, show the text-only version optimized for accessibility and findability.
6. Paid links – Donate for charity, software developers etc. Many of them display links to those who donate.
7. Keyword stuffing – Tags and folksonomy. Keyword stuff but adding several tags or let your users do the dirty work via UGC tagging (folksonomy) every major social site does that.
8. Automatically generated keyword pages – Some shopping search engines create pages from each Google search query and assign the appropriate products to each query. You can do that as well if you have enough content.
9. Mispsellings – Define, correct the misspelled term and/or redirect to the correct version.
10. Scraping – Create mirrors for popular sites. Offer them to the respective webmasters. Most will be glad to pay less.
11. Ad only pages – Create all page ads (interstitials) and show them before users see content like many old media do.
12. Blog spam – Don’t spam yourself! Get spammed! Install a WordPress blog without Akismet spam protection. Then create a few posts about Mesothelioma for example, a very profitable keyword. Then let spammers comment spam it or even add posts (via TDO Mini Forms). Last but not least parse the comments for your keyword and outgoing links. If they contain the keyword publish them and remove the outgoing links of course. Bot user generated content so to say.
13. Duplicate content on multiple domains – Offer your content under a creative Commons License with attribution.
14. Domain grabbing – Buy old authority domains that failed and revive them instead of putting them on sale.
15. Fake news – Create real news on official looking sites for real events. You can even do it in print. Works great for all kinds of activism related topics.
16. Link farm – Create a legit blog network of flagship blogs. A full time pro blogger can manage 3 to 5 high quality blogs by her or himself.
17. New exploits – Find them and report them, blog about them. You break story and thus you get all the attention and links. Dave Naylor is excellent at it.
18. Brand jacking – Write a bad review for a brand that has disappointed you or destroys the planet or set up a brand x sucks page and let consumers voice their concerns.
19. Rogue bots – Spider websites and make their webmasters aware of broken links and other issues. Some people may be thankful enough to link to you.
20. Hidden affiliate links – In fact hiding affiliate links is good for usability and can be even more ethical than showing them. example.com/ref?id=87233683 is far worse than than just example.com. Also unsuspecting Web users will copy your ad to forums etc. which might break their TOS. The only thing you have to do is disclose the affiliate as such. I prefer to use [ad] (on Twitter for example) or [partner-link] elsewhere. This way you can strip the annoying “ref” ids and achieve full disclosure at the same time.
21. Doorway pages – Effectively doorway pages could also be called landing pages. The only difference is that doorway pages are worthless crap while landing pages are streamlined to suffice on their own. Common for both is that they are highly optimized for organic search traffic. So instead of making your doorway pages just a place to get skipped optimize them as landing pages and make the users convert right there.
22. Multiple subdomains – Multiple subdomains for one domain can serve an ethical purpose. Just think blogspot.co or wordpress.com – they create multiple subdomains by UGC. This way they can rank several times for a query. You can offer subdomains to your users as well.
23. Twitter automation – There is nothing wrong with Twitter automation as long as you don’t overdo it. Scheduling and repeating tweets, even automatically tweeting RSS feeds from your or other blogs is perfectly OK as long as the Twitter account has a real person attending it who tweets “manually” as well. Bot accounts can be ethical as well in case they are useful no only for yourself. A bot collecting news about Haiti in the aftermath of the earthquake would be perfectly legit if you ask me.
24. Deceptive headlines – Tabloids use them all the time, black hat SEO also do. There are ethical use cases for deceptive headlines though. Satire is one of course and humor simply as well. For instance I could end this list with 24 items and declare this post to a list of 30 items anyways. That would be a good laugh. I’ve done that in the past but in a more humorous post.
25. Google Bowling – The bad thing about Google bowling is that you hurt sites you don’t like. You could reverse that: Reverse Google bowling would mean that you push sites of competitors you like to make those you dislike disappear below. In a way we do that all the time linking out to the competition, the good guys of SEO who then outrank the ugly sites we like a lot less.
26. Invisible links – You’d never used invisible links on your sites did you? You liar! You have. Most free web counters and statistic tools use them. Statcounter is a good example. So when you embed them on your site you use invisible links.
27. Different content for search engines than users – Do you use WordPress? Then you have the nofollow attribute added to your comment links. this way the search engine gets different content than the user. He sees and clicks a link. A search bot sees a no trespass sign instead. In white hat SEO it’s often called PageRank sculpting. Most social media add ons do that by default.
28. Hacking sites – While crackers hack sites security experts warn site owners that they vulnerabilities. Both discover the same issues. Recently I got an email by someone who warned me to update my WordPress installation. That was a grand idea I thought.
29. Slander linkbait – Pulling a Calacanis like “SEO is bullshit” is quite common these days. Why don’t do it the other way around? The anti SEO thing doesn’t work that good anymore unless you are as famous as Robert Scoble. In contrast a post dealing with “100 Reasons to Love SEO Experts” might strike a chord by now.
30. Map spam – Instead of faking multiple addresses all over the place just to appear on Google Maps and Local why don’t you simply create an affiliate network of real life small business owners with shops and offices who, for a small amount of money, are your representatives there? All they need to do is to collect your mail from Google and potential clients.
SEO India : Choosing a SEO Company
After you have been dealing for some time with SEO on your own, you discover that no matter how hard you try, your site does not rank well or that your site ranks well but optimizing it for search engines takes all your time and all your other tasks lag behind. If this is the case with you, maybe it is better to consider hiring a SEO company to do the work for you. With so many SEO companies out there, you can't complain that you have no choice. Or is it just the opposite – so many companies but few reliable?
It is stretching the truth to say that there are no reliable SEO companies. Yes, there might be many scam SEO companies but if you know what to look for when selecting a SEO company, the risk of hiring fraudsters is reduced. It is much better if you yourself have a substantial knowledge of SEO and can easily decide if they promise you the starts in the sky or their goals are realistic but even if you are not quite familiar with SEO practices, here is a list with some points to watch for when choosing a SEO company:
Do they promise to guarantee #1 ranking? If they do, you have a serious reason to doubt their competencies. As the Google SEO selection tips say, no one can guarantee a #1 ranking in Google. This is true even for not so competitive words.
Get recommendation from friends, business partners, etc. Word of mouth is very important for the credibility of a company.
Ask in forums. There are many reputable Web master forums, so if you can't find somebody who can recommend you a SEO company right away, consider asking in Web master forums. However, beware that not all forum posters are honest people, so take their opinion (no matter if positive or negative) with a grain of salt. Forums are not such a reliable source of information as in-person contact.
Google the company name. If the company is a known fraudster, chances are that you will find a lot of information about it on the Web. However, lack of negative publicity does not mean automatically that the company is great, nor do some subjective negative opinions mean that the company is a scammer.
Ask for examples of sites they have optimized. Happy customers are the best form of promotion, so feel free to ask your potential SEO company about sites they have optimized and references from clients. If you get a rejection because of confidentiality reasons, this must ring a bell about the credibility of the SEO company - former customers are not supposed to be a secret.
Check the PR of their own site. If they can't optimize their site well enough to get a good PR (over 4-5), they are not worth hiring.
Ask them what keywords their site ranks for. Similarly to the page rank factor, if they don't rank well for the keywords of their choice, they are hardly as professional as they are pretending to be.
Do they use automated submissions? If they do, stay away from them. Automated submissions can get you banned from search engines.
Do they use any black hat SEO tricks? You need to know in advance what black hat SEO is in order to judge them, so getting familiar with the most important black hat SEO tricks is worth before you go and start cross-examining them.
Where do they collect backlinks from? Backlinks are very, very important for SEO success but if they come from link farms and other similar sites, this can cause a lot of trouble. So, make sure the SEO firm collects links from reputable sites only.
Get some personal impressions, if possible. Gut instinct and impressions from meetings are also a way to judge a company, though sometimes it is not difficult to get mislead, so use this approach with caution.
High price does not guarantee high quality. If you are eager to pay more, this does not mean that you will get more. Just because a firm costs more DOES NOT make them better SEO's. There are many reasons for high prices and high quality is only one of them. For instance, the company might work inefficiently and this is the reason for their ridiculously high costs, not the quality of their work.
Cheap is more expensive. This is also true. If you think you can pay peanuts for a professional SEO campaign, then you need to think again. Professional SEO companies offer realistic prices.
Use tricky questions. Using tricky questions is a double-edged sword, especially if you are not an expert. But there are several easy questions that can help you.
For instance, you might ask them how many search engines they will automatically submit your site to. If they are scammers, they will try to impress you with big numbers. But in this case, the best answer would be "no automatic submissions".
Another tricky question is to ask them if they will place in you top 10 for some competitive keywords of your choice. The trap here is that it is them, not you, who chooses the words that are best for your site. It is not that probable that they will choose exactly the same words as you suggest, so if they tell you that you just give them the words and they push you to the top, tell them “Goodbye”.
Do they offer subscription services? SEO is a constant process and if you want to rank well and keep on like that, efforts are necessary all the time. Because of this, it is better to select a company that includes post-optimization maintenance, than get a company that pushes your site to the top and then leaves you in the wild on your own.
We tried to mention some of the most important issues in selecting a SEO company. Of course, there are many other factors to consider and each case is different, so give it some thought, before you sign the contract for hiring a SEO company.
It is stretching the truth to say that there are no reliable SEO companies. Yes, there might be many scam SEO companies but if you know what to look for when selecting a SEO company, the risk of hiring fraudsters is reduced. It is much better if you yourself have a substantial knowledge of SEO and can easily decide if they promise you the starts in the sky or their goals are realistic but even if you are not quite familiar with SEO practices, here is a list with some points to watch for when choosing a SEO company:
Do they promise to guarantee #1 ranking? If they do, you have a serious reason to doubt their competencies. As the Google SEO selection tips say, no one can guarantee a #1 ranking in Google. This is true even for not so competitive words.
Get recommendation from friends, business partners, etc. Word of mouth is very important for the credibility of a company.
Ask in forums. There are many reputable Web master forums, so if you can't find somebody who can recommend you a SEO company right away, consider asking in Web master forums. However, beware that not all forum posters are honest people, so take their opinion (no matter if positive or negative) with a grain of salt. Forums are not such a reliable source of information as in-person contact.
Google the company name. If the company is a known fraudster, chances are that you will find a lot of information about it on the Web. However, lack of negative publicity does not mean automatically that the company is great, nor do some subjective negative opinions mean that the company is a scammer.
Ask for examples of sites they have optimized. Happy customers are the best form of promotion, so feel free to ask your potential SEO company about sites they have optimized and references from clients. If you get a rejection because of confidentiality reasons, this must ring a bell about the credibility of the SEO company - former customers are not supposed to be a secret.
Check the PR of their own site. If they can't optimize their site well enough to get a good PR (over 4-5), they are not worth hiring.
Ask them what keywords their site ranks for. Similarly to the page rank factor, if they don't rank well for the keywords of their choice, they are hardly as professional as they are pretending to be.
Do they use automated submissions? If they do, stay away from them. Automated submissions can get you banned from search engines.
Do they use any black hat SEO tricks? You need to know in advance what black hat SEO is in order to judge them, so getting familiar with the most important black hat SEO tricks is worth before you go and start cross-examining them.
Where do they collect backlinks from? Backlinks are very, very important for SEO success but if they come from link farms and other similar sites, this can cause a lot of trouble. So, make sure the SEO firm collects links from reputable sites only.
Get some personal impressions, if possible. Gut instinct and impressions from meetings are also a way to judge a company, though sometimes it is not difficult to get mislead, so use this approach with caution.
High price does not guarantee high quality. If you are eager to pay more, this does not mean that you will get more. Just because a firm costs more DOES NOT make them better SEO's. There are many reasons for high prices and high quality is only one of them. For instance, the company might work inefficiently and this is the reason for their ridiculously high costs, not the quality of their work.
Cheap is more expensive. This is also true. If you think you can pay peanuts for a professional SEO campaign, then you need to think again. Professional SEO companies offer realistic prices.
Use tricky questions. Using tricky questions is a double-edged sword, especially if you are not an expert. But there are several easy questions that can help you.
For instance, you might ask them how many search engines they will automatically submit your site to. If they are scammers, they will try to impress you with big numbers. But in this case, the best answer would be "no automatic submissions".
Another tricky question is to ask them if they will place in you top 10 for some competitive keywords of your choice. The trap here is that it is them, not you, who chooses the words that are best for your site. It is not that probable that they will choose exactly the same words as you suggest, so if they tell you that you just give them the words and they push you to the top, tell them “Goodbye”.
Do they offer subscription services? SEO is a constant process and if you want to rank well and keep on like that, efforts are necessary all the time. Because of this, it is better to select a company that includes post-optimization maintenance, than get a company that pushes your site to the top and then leaves you in the wild on your own.
We tried to mention some of the most important issues in selecting a SEO company. Of course, there are many other factors to consider and each case is different, so give it some thought, before you sign the contract for hiring a SEO company.
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