If you’re an internet marketing agency, one of the prime things your existing and potential clients will evaluate is how well your website ranks in the search engines. It makes perfect sense that as an agency offering search marketing services, your web site’s online search rankings reflect your capabilities….right?
It is wrong.
In reality there are thousands of agencies offering internet marketing services, each battling against you to be placed in Google’s top organic listings. These agencies distribute just as many optimized releases and articles as you (and shame on you if you are not!), continually refresh their website copy, acquiring quality links, and the list goes on.
But don’t fret, there are a few strategies that a large percentage of agencies still haven’t grasped, mastered, or initiated – strategies that can help you achieve quality organic results, such as:
Blog Marketing
Yes, we know, you probably already have a blog. But is it integrated within your website’s domain so that every time you add a blog entry your entire website gets ‘credit’ for it? For instance, my company’s website is www.bluelinerny.com and its blog is located on www.bluelinerny.com/blog. Integrating a CMS like Wordpress within your website can do wonders for your ranking, especially if the blog content is displayed in real time on various pages of your website. For search engines, content is king, and blogs are a great way to provide quality-controlled content feeds while improving your rankings.
For feed content to get picked up by search engines, you generally have to be using any server-side script to grab feeds (php, .asp, or java). Standard Java script can appear to accomplish the same thing as far as user experience goes, but unfortunately, there are no SEO benefits because Java script is "client side". By leveraging your blog’s content within your corporate domain, you save the hassle of having to constantly generate new content for your home and sub pages.
There are also hundreds of blog directories that you can submit your blog domain to, which will inherently increase the overall link popularity of your main domain. If your blog is highly active and has good content, then you may also want to explore participating in a blog carnival.
Video Podcasting
If you haven’t already invested in online videos for your site, join the thousands who have. Developing quality videos for your website is a great way to connect the bridge between your core management team, prospects, and clients.
From an SEO perspective, you can utilize these videos and distribute them to hundreds of video sites and search engines. By tagging them with targeted keywords, users searching for internet marketing related videos have a better chance of finding and viewing your video while also garnering one-way links back to your site. A few of the main video sites are Google Video, digg and YouTube.
Create and Leverage Your Web Properties
It’s always favorable to have more than one method for promoting your services, so why settle for just one website? If you’re a full service agency, why not create a few different websites that highlight individual services or multiple services within one division – for instance, search marketing, web design and digital media.
By developing multiple web properties, you also get the opportunity to cross-link your websites to each other improving your chances of being found through targeted keywords, potentially tripling your business!
During this economic upheaval, when budgets are getting cut and advertisers are placing more emphasis on ROI, it’s crucial for agencies to find creative ways to identify, maintain, and leverage new business. By obtaining prime positioning in the search engines, and integrating social media features like online videos and blogs, agencies can generate new business while proving their capabilities through action and results.
September 20, 2010
SEO Tips and Steps
Title: Make a title which will explain the Page! Keep your title short and to the point. Use your keywords in the page title.
Keywords: Do not waste your time on useless Keywords, Be sure you are targeting the right keywords.
Meta Tags: There are two things in Meta Tags one is "Keywords" and other is "Description" Put the keywords of the page in the "Keywords" and put the Description of page in the "Description".
Meta Keywords: Meta Keywords is to define what keywords apply to your page. There are Many Search Engines which does not Read this Tag. but some search engine do! so you should have to add this "Meta Keywords" within the .
Meta Description: Meta Description tag will be Displayed in the Search Results to the users. Its helps in High Ranking, and also Attract Users of Search Result to your site.
Qualitiy Content - Using Text Instead of Using Images to Describe the Page is good way. Use Anchor in your pages, because it will also helps you in High Ranking.
Links Popularity : Links Popularity is Very Important in High Ranking, if you have High Link Popularity then you will be at the TOP if you have less then you will be Down. Making Link Popularity High is not so hard its Easy. Read the Next Step!
Exchanging Links with Partners: Its Easy to Exchange Links with other partners, and Links Exchange will Help you in Increasing your Links Popularity. Make a Links Page and Link it From the Home Page.
ASk other Webmasters send them an email to have a Reciprocal Link with you! The easy way is that just put "Links Exchange" in the Search in (Google), you will get list of Partners!
Keywords: Do not waste your time on useless Keywords, Be sure you are targeting the right keywords.
Meta Tags: There are two things in Meta Tags one is "Keywords" and other is "Description" Put the keywords of the page in the "Keywords" and put the Description of page in the "Description".
Meta Keywords: Meta Keywords is to define what keywords apply to your page. There are Many Search Engines which does not Read this Tag. but some search engine do! so you should have to add this "Meta Keywords" within the .
Meta Description: Meta Description tag will be Displayed in the Search Results to the users. Its helps in High Ranking, and also Attract Users of Search Result to your site.
Qualitiy Content - Using Text Instead of Using Images to Describe the Page is good way. Use Anchor in your pages, because it will also helps you in High Ranking.
Links Popularity : Links Popularity is Very Important in High Ranking, if you have High Link Popularity then you will be at the TOP if you have less then you will be Down. Making Link Popularity High is not so hard its Easy. Read the Next Step!
Exchanging Links with Partners: Its Easy to Exchange Links with other partners, and Links Exchange will Help you in Increasing your Links Popularity. Make a Links Page and Link it From the Home Page.
ASk other Webmasters send them an email to have a Reciprocal Link with you! The easy way is that just put "Links Exchange" in the Search in (Google), you will get list of Partners!
SEO Tips for Search Engine Optimization
"Search Engine Optimization" or SEO is a very specialized field and takes time to excel at. Search Engine optimization is not easy and cheap. It requires analysis and logical thinking by search engine experts. You design your website and submit it to search engines but no one will visit your website until it is well optimized by search engine experts.
There are many companies in the market who provide search engine optimization and submission services but some of them provide this service in a non-ethical way which can lead to spamming of your website into the search engines.
Once your website is on a list for spamming a search engine, you will never get listed on the search engines. New Delhi Digital Works provides an ethical Search Engine positioning service which drives genuine traffic to your website.
An optimization objective for any online business is essential to keep a competitive edge in today’s marketplace. The aim of our Search Engine Optimization proposal is to present you with a competitive solution to increase the traffic to your website through Search Engines and thereby attract new clients. New Delhi Digital Works uses its own unique Search Engine Placement Techniques. We can help you get better search engine positioning, optimization and placement at low pricing.
The SEO tips below should assist the reader in forming a basic understanding of how to create human friendly web pages which are easily understood by the most popular search engines.
1. Insert keywords within the title tag so that search engine robots will know what your page is about. The title tag is located right at the top of your document within the head tags. Inserting a keyword or key phrase will greatly improve your chances of bringing targeted traffic to your site.
2. Make sure that the title tag contains text which a human can relate to. The text within the title tag is what shows up in a search result. Treat it like a headline.
3. Use the same keywords as anchor text to link to the page from different pages on your site. This is especially useful if your site contains many pages. The more keywords that link to a specific page the better.
4. Make sure that the text within the title tag is also within the body of the page. It is unwise to have keywords in the title tag which are not contained within the body of the page. Adding the exact same text for your h1 tag will tell the reader who clicks on your page from a search engine result that they have clicked on the correct link and have arrived at the page where they intended to visit. Robots like this too because now there is a relation between the title of your page and the headline. Also, sprinkle your keywords throughout your article. The most important keywords can be bolded or colored in red. A good place to do this is once or twice in the body at the top of your article and in the sub-headings.
5. Do not use the exact same title tag on every page on your website. Search engine robots might determine that all your pages are the same if all your title tags are the same. If this happens, your pages might not get indexed. Always use the headline of the pages as the title tag to help the robots know exactly what the page is about. A good place to insert the headline is within the h1 tag. So the headline is the same as the title tag text.
6. Do not spam the description or keyword meta tag by stuffing meaningless keywords or even spend too much time on this tag. SEO pros all agree that these tags are not as important today as they once were. Just place the headline once within the keywords and description tags.
7. Do not link to link-farms or other search engine unfriendly neighborhoods. A good rule of thumb is if your pages do not contain any words that reflect the content of the site you are linking to, do not link to it.
8. Do not use doorway pages. Doorway pages are designed for robots only, not humans. Search engines like to index human friendly pages which contain content which is relevant to the search.
9. Title tags for text links. Insert the title tag within the HTML of your text link to add weight to the link and the page where the link resides. This is like the alt tag for images.
10. Describe your images with the use of the alt tag. This will help search engines that index images to find your pages and will also help readers who use text only web browsers.
11. Submit to the search engines yourself. Do not use a submission service or submission software. Doing so could get your site penalized or even banned.
There are many companies in the market who provide search engine optimization and submission services but some of them provide this service in a non-ethical way which can lead to spamming of your website into the search engines.
Once your website is on a list for spamming a search engine, you will never get listed on the search engines. New Delhi Digital Works provides an ethical Search Engine positioning service which drives genuine traffic to your website.
An optimization objective for any online business is essential to keep a competitive edge in today’s marketplace. The aim of our Search Engine Optimization proposal is to present you with a competitive solution to increase the traffic to your website through Search Engines and thereby attract new clients. New Delhi Digital Works uses its own unique Search Engine Placement Techniques. We can help you get better search engine positioning, optimization and placement at low pricing.
The SEO tips below should assist the reader in forming a basic understanding of how to create human friendly web pages which are easily understood by the most popular search engines.
1. Insert keywords within the title tag so that search engine robots will know what your page is about. The title tag is located right at the top of your document within the head tags. Inserting a keyword or key phrase will greatly improve your chances of bringing targeted traffic to your site.
2. Make sure that the title tag contains text which a human can relate to. The text within the title tag is what shows up in a search result. Treat it like a headline.
3. Use the same keywords as anchor text to link to the page from different pages on your site. This is especially useful if your site contains many pages. The more keywords that link to a specific page the better.
4. Make sure that the text within the title tag is also within the body of the page. It is unwise to have keywords in the title tag which are not contained within the body of the page. Adding the exact same text for your h1 tag will tell the reader who clicks on your page from a search engine result that they have clicked on the correct link and have arrived at the page where they intended to visit. Robots like this too because now there is a relation between the title of your page and the headline. Also, sprinkle your keywords throughout your article. The most important keywords can be bolded or colored in red. A good place to do this is once or twice in the body at the top of your article and in the sub-headings.
5. Do not use the exact same title tag on every page on your website. Search engine robots might determine that all your pages are the same if all your title tags are the same. If this happens, your pages might not get indexed. Always use the headline of the pages as the title tag to help the robots know exactly what the page is about. A good place to insert the headline is within the h1 tag. So the headline is the same as the title tag text.
6. Do not spam the description or keyword meta tag by stuffing meaningless keywords or even spend too much time on this tag. SEO pros all agree that these tags are not as important today as they once were. Just place the headline once within the keywords and description tags.
7. Do not link to link-farms or other search engine unfriendly neighborhoods. A good rule of thumb is if your pages do not contain any words that reflect the content of the site you are linking to, do not link to it.
8. Do not use doorway pages. Doorway pages are designed for robots only, not humans. Search engines like to index human friendly pages which contain content which is relevant to the search.
9. Title tags for text links. Insert the title tag within the HTML of your text link to add weight to the link and the page where the link resides. This is like the alt tag for images.
10. Describe your images with the use of the alt tag. This will help search engines that index images to find your pages and will also help readers who use text only web browsers.
11. Submit to the search engines yourself. Do not use a submission service or submission software. Doing so could get your site penalized or even banned.
SEO Tips for On-page and Off-page Optimization
The Internet is the next new frontier as a virtual marketplace for both the potential sellers and buyers. The face of your business online is your website should be effectively optimized to rank well in the major search engines. In this regard no one can overstress the efficacy of search engine optimization services regarding the same. SEO services include both on page optimization and off page optimization which contribute equally in website promotion. One can never rely heavily on one at the expense of the other.
On Page Optimization: As the title speaks for itself, On page optimization refers to the techniques that can be employed on the pages of a website to increase its worth in the search engines. When conducting on page optimization, the search engine optimization specialist chiefly deals with the factors related to the content and build up of the website. Although this branch of SEO does consist of pages written in the HTML it also applies to other document formats that are evaluated by the search engines. A major part of on page optimization includes incorporating the standard keyword frequency in the URL, content, Meta tags, headings, hypertext links, and body text. Make certain that you do not overuse SEO services to optimize your web site and have the search engines consider your site surreptitious.
Off Page Optimization: Your search engine optimization specialist also has to handle number of things off page to improve your search engine ranking and drive targeted visitor traffic to your website. This is the area known as off-page optimization which is commonly used for the purpose of leveraging the advantage of inbound and outbound links. While carrying out website promotion work using off page optimization techniques, thorough knowledge about anchor text is must. Over time, anchor texts have been much abused by search engine optimization specialists but now their competence in adding value to the website promotion cannot be overstressed. As advised in case of the on page optimization, off page optimization techniques should also be carefully implemented. A little leniency can give your page negative points thereby resulting in a loss of a good Page rank.
On Page Optimization: As the title speaks for itself, On page optimization refers to the techniques that can be employed on the pages of a website to increase its worth in the search engines. When conducting on page optimization, the search engine optimization specialist chiefly deals with the factors related to the content and build up of the website. Although this branch of SEO does consist of pages written in the HTML it also applies to other document formats that are evaluated by the search engines. A major part of on page optimization includes incorporating the standard keyword frequency in the URL, content, Meta tags, headings, hypertext links, and body text. Make certain that you do not overuse SEO services to optimize your web site and have the search engines consider your site surreptitious.
Off Page Optimization: Your search engine optimization specialist also has to handle number of things off page to improve your search engine ranking and drive targeted visitor traffic to your website. This is the area known as off-page optimization which is commonly used for the purpose of leveraging the advantage of inbound and outbound links. While carrying out website promotion work using off page optimization techniques, thorough knowledge about anchor text is must. Over time, anchor texts have been much abused by search engine optimization specialists but now their competence in adding value to the website promotion cannot be overstressed. As advised in case of the on page optimization, off page optimization techniques should also be carefully implemented. A little leniency can give your page negative points thereby resulting in a loss of a good Page rank.
Blogging for SEO Success
The rise and rise of blogging as part of the web 2.0 phenomenon has taken the Internet by storm. Savvy web marketers are now using blogs as an additional weapon to generate leads, add credibility and improve their search engine rankings. Here are six reasons why you should consider blogging.
Blogging is gret fun! Yes, blogging can be great fun. Just open you posting window and go for it without the restrictions of corporate style guides and other impediments to creativity. Got something to say? Just say it. The other fun aspect of blogging is that people can post comments about your blog posts. You posts plus reader comments all become valuable food for the search engines.
Blogging is dirt cheap. The most powerful blogging systems are free. Wordpress seems to be the blogging standard and now comes standard with many cheap web hosting packages. For less than $100 per year anyone can get their own domain with blogging included.
I wouldn't use one of the free blogging services unless you are really desperate. You can't be sure if they will always remain free and your posts will be building up someone else' asset rather than your own.
Blogging is fast and easy. If you can use notepad you can blog. The user interface is very intuitive and allows you to add and edit, text, pictures, videos, whatever you want. Want to change the look and layout of your blog? There's literally hundreds of themes available that take less than a minute to upload and install.
It gives you products and services personality. People like to do business with people they like. By blogging you show your target market that there is a real person behind the company you represent. By reading you blog posts thet get an idea of what you're all about - warts and all. The personal aspect of blogging is one of it's most powerful characteristics.
Your blog becomes another Internet asset. Some blog sites get thousands and thousands of readers each day. This traffic can be converted to hard, cold cash through Google Adsense advertising, affiliate programs and straight advertising space sale. Once you blog increases it's Google PageRank, you also get the benefit of linking out from your blog site to other web sites you want to promote.
Search engines just love blogs. It is said in many SEO forums that Google staff are great bloggers and subsequently Google spiders and indexes blogs more frequently that normal web sites. This may just be a rumour, but I have found it to be true in my case. If you blog every day there's a good chance Google and the other major search engines will spider your blog every day looking for that new content.
Blogging is gret fun! Yes, blogging can be great fun. Just open you posting window and go for it without the restrictions of corporate style guides and other impediments to creativity. Got something to say? Just say it. The other fun aspect of blogging is that people can post comments about your blog posts. You posts plus reader comments all become valuable food for the search engines.
Blogging is dirt cheap. The most powerful blogging systems are free. Wordpress seems to be the blogging standard and now comes standard with many cheap web hosting packages. For less than $100 per year anyone can get their own domain with blogging included.
I wouldn't use one of the free blogging services unless you are really desperate. You can't be sure if they will always remain free and your posts will be building up someone else' asset rather than your own.
Blogging is fast and easy. If you can use notepad you can blog. The user interface is very intuitive and allows you to add and edit, text, pictures, videos, whatever you want. Want to change the look and layout of your blog? There's literally hundreds of themes available that take less than a minute to upload and install.
It gives you products and services personality. People like to do business with people they like. By blogging you show your target market that there is a real person behind the company you represent. By reading you blog posts thet get an idea of what you're all about - warts and all. The personal aspect of blogging is one of it's most powerful characteristics.
Your blog becomes another Internet asset. Some blog sites get thousands and thousands of readers each day. This traffic can be converted to hard, cold cash through Google Adsense advertising, affiliate programs and straight advertising space sale. Once you blog increases it's Google PageRank, you also get the benefit of linking out from your blog site to other web sites you want to promote.
Search engines just love blogs. It is said in many SEO forums that Google staff are great bloggers and subsequently Google spiders and indexes blogs more frequently that normal web sites. This may just be a rumour, but I have found it to be true in my case. If you blog every day there's a good chance Google and the other major search engines will spider your blog every day looking for that new content.
Useful SEO tips
Search Engine Optimization or SEO as you call it is an ideal way to promote your website and get higher rankings in the search engines. Search engine optimization is all about patience and resistance to see your website on the topmost position in the search engine. If you ever wondered that SEO is a one-day dilemma then you better get off this idea. SEO is all about dedication and hard work and lot of research on your part to see your website through to the top.
Here are some Useful SEO tips that can help you in understanding more about Search Engine Optimization:
1. Ethical Search engine Optimization
Search Engine Optimization basically consists of White Hat SEO tricks and Black hat SEO tricks. There is no doubt that the unethical method will see you through more faster. But hang on here let me ask you something before you actually decide to follow unethical Search engine optimization. Are you willing to see your website on top of the search engines at the cost of you getting banned from the search engines. Well, the choice is certainly yours whether you would like to be recognized in the search engines forever or just for a span of time. It is very easy to be smart but very difficult to overcome a "Ban"
2. Increase the back links of your websites
Search Engine Optimization is all about one way links pointing at your website. The more number of back links the higher are your chances to be recognized by the search engines and see yourself at the top. You can say that increase in number of back links is the basic funda of any website to get higher traffic and higher search engine rankings.
3. Consider Content to be the king of your website
You must have heard this statement innumerable number of times that "Content is the king of any website". The more content to your website the higher are your chances of getting recognized in the search engines.
4. No Plagiarism content
If you are here to rob other website content and post it in your website then I am afraid you better give up this idea. Search Engines hate plagiarism and duplicate content. It makes no sense to have duplicate contents; it would be better to write something new and unique.
5. Proper Keyword Analysis
Keywords is the key for any website. You can take it this way "No keywords No SEO" So now you can understand how important keywords are for a given website. You need to make sure to use related keywords on every web page content. You need to maintain a proper keyword density based on Search Engines techniques.
Here are some Useful SEO tips that can help you in understanding more about Search Engine Optimization:
1. Ethical Search engine Optimization
Search Engine Optimization basically consists of White Hat SEO tricks and Black hat SEO tricks. There is no doubt that the unethical method will see you through more faster. But hang on here let me ask you something before you actually decide to follow unethical Search engine optimization. Are you willing to see your website on top of the search engines at the cost of you getting banned from the search engines. Well, the choice is certainly yours whether you would like to be recognized in the search engines forever or just for a span of time. It is very easy to be smart but very difficult to overcome a "Ban"
2. Increase the back links of your websites
Search Engine Optimization is all about one way links pointing at your website. The more number of back links the higher are your chances to be recognized by the search engines and see yourself at the top. You can say that increase in number of back links is the basic funda of any website to get higher traffic and higher search engine rankings.
3. Consider Content to be the king of your website
You must have heard this statement innumerable number of times that "Content is the king of any website". The more content to your website the higher are your chances of getting recognized in the search engines.
4. No Plagiarism content
If you are here to rob other website content and post it in your website then I am afraid you better give up this idea. Search Engines hate plagiarism and duplicate content. It makes no sense to have duplicate contents; it would be better to write something new and unique.
5. Proper Keyword Analysis
Keywords is the key for any website. You can take it this way "No keywords No SEO" So now you can understand how important keywords are for a given website. You need to make sure to use related keywords on every web page content. You need to maintain a proper keyword density based on Search Engines techniques.
Methods to Augment SEO Google
Search engine optimization is the methodology of advancing search listings in order to force clients to a website. The greater a web page ranks in the search listings, the greater traffic it would receive. A number of thriving internet vendors have long discovered the efficacy of organic search engine optimization in making deals online. They say that customers originating from the search engines could be straightforwardly changed into paying consumers. That is because they’re at this point possibilities - i.e. vigorously looking for information, goods or services.
Today, thousands of Internet dealers and webmasters make use of affordable search engine optimization methodologies in an endeavor to inflate their rankings in main search engines. They do this by improving on page features and by creating links to their sites. This blending makes it painless for the search bots to determine the overall topic of the webpage. For instance, if you contain a website regarding money making, you can effect your webpage so that the bots will lap up each and every site that you post via the internet.
First, begin with on page factors. These are elements that you’ve full control over. Check that you incorporate your aimed keywords in your web page title, your Meta tags, and your article body. This will assist in search engine optimization. Do not fill your site content with needless keywords. Merely drop it everywhere, like what you’d typically do if there are no search engines about. Basically, write down openly. You must keep in mind it’s not merely the bots that are reading the content. You have to store your human readers in mind additionally. This would allow you to better Google listing. But on page search engine optimization is merely some of the procedure. The other side of the coin, is little more complicated, for it engages link building. Affordable search engine optimization can do this. The difficulty is, you don’t have possession of these webpages, and you’ve no jurisdiction over other websites. So how do you get them to link back to you?
An awfully popular mechanism is to sub contract your link building crusades. There are lots of processes to form relations to a web page. For instance, you could utilize article marketing, social bookmarking, blog commenting, or propose your URLs to a group of web indexes. But all these processes require you to put in a bit of time and endeavors. To allocate a solitary article to hundreds of article indexes can take some hours. This is the most proficient ways for search engine promotion and better search engine optimization. SEO specialists realize what it requires to do the work well. A few yet offer to take all the work off your hands for only quite a few hundred dollars per quarter. This is a minute price to pay to augment SEO Google.
To maintain the listings, link building should prolong consistently. A little websites are destroyed as the website proprietors did not care for the sites, and back links discontinue. If you wish for a continuous gush of traffic, try to exercise a little affordable search engine promotion optimization plans with your service provider. That will keep your website at the zenith of the search listings.
Today, thousands of Internet dealers and webmasters make use of affordable search engine optimization methodologies in an endeavor to inflate their rankings in main search engines. They do this by improving on page features and by creating links to their sites. This blending makes it painless for the search bots to determine the overall topic of the webpage. For instance, if you contain a website regarding money making, you can effect your webpage so that the bots will lap up each and every site that you post via the internet.
First, begin with on page factors. These are elements that you’ve full control over. Check that you incorporate your aimed keywords in your web page title, your Meta tags, and your article body. This will assist in search engine optimization. Do not fill your site content with needless keywords. Merely drop it everywhere, like what you’d typically do if there are no search engines about. Basically, write down openly. You must keep in mind it’s not merely the bots that are reading the content. You have to store your human readers in mind additionally. This would allow you to better Google listing. But on page search engine optimization is merely some of the procedure. The other side of the coin, is little more complicated, for it engages link building. Affordable search engine optimization can do this. The difficulty is, you don’t have possession of these webpages, and you’ve no jurisdiction over other websites. So how do you get them to link back to you?
An awfully popular mechanism is to sub contract your link building crusades. There are lots of processes to form relations to a web page. For instance, you could utilize article marketing, social bookmarking, blog commenting, or propose your URLs to a group of web indexes. But all these processes require you to put in a bit of time and endeavors. To allocate a solitary article to hundreds of article indexes can take some hours. This is the most proficient ways for search engine promotion and better search engine optimization. SEO specialists realize what it requires to do the work well. A few yet offer to take all the work off your hands for only quite a few hundred dollars per quarter. This is a minute price to pay to augment SEO Google.
To maintain the listings, link building should prolong consistently. A little websites are destroyed as the website proprietors did not care for the sites, and back links discontinue. If you wish for a continuous gush of traffic, try to exercise a little affordable search engine promotion optimization plans with your service provider. That will keep your website at the zenith of the search listings.
SEO Strategies for High Rankings
Many SEO firms are available to meet the demands of online business marketing. These companies offer a variety of successful SEO strategies for high rankings in search engines.
Highly effective SEO strategy
In online marketing SEO strategy is the most important factor. Creating SEO strategies for high rankings is the only way to become successful in online business, be it small or medium-sized. Article marketing, bookmarking, press release distribution, blogging and social media marketing are some of the highly effective SEO strategies to increase your incoming links. Creating a website with good content is a SEO strategy that generates the targeted traffic.
White hat search engine optimization techniques
Based on the results of our market research, SEO professionals in these firms execute a comprehensive SEO strategy to make your site work for you. Utilizing the white hat SEO strategies and off-site techniques, they incorporate the following procedures:
• Keyword research
• Content research and creation
• Structuring content within the site
• SEO copywriting
• Development of link popularity campaign
• Submission of website in search engines and directories
• Article submission
• Positioning
• Verification
• Evaluation and tracking
• Building inbound links
• Maintenance
Search engine optimization strategy - benefits
These SEO strategies for high rankings have provided top placement for websites in search engines such as Yahoo, Direct Hit, Excite, FAST Search, Lycos, AltaVista, Ask Jeeves, AOL Search, Netscape Search, MSN Search, Google, HotBot, Inktomi and LookSmart. Increasing search engine visibility results in increased traffic and increased conversions. By gaining and retaining more targeted traffic and conversions, you get a more favorable return on investment.
You require the services of a SEO firm for developing comprehensive, outcome-driven SEO strategies for high rankings for your website. Carry out a comparative study about various service providers to find and select the right SEO company.
Highly effective SEO strategy
In online marketing SEO strategy is the most important factor. Creating SEO strategies for high rankings is the only way to become successful in online business, be it small or medium-sized. Article marketing, bookmarking, press release distribution, blogging and social media marketing are some of the highly effective SEO strategies to increase your incoming links. Creating a website with good content is a SEO strategy that generates the targeted traffic.
White hat search engine optimization techniques
Based on the results of our market research, SEO professionals in these firms execute a comprehensive SEO strategy to make your site work for you. Utilizing the white hat SEO strategies and off-site techniques, they incorporate the following procedures:
• Keyword research
• Content research and creation
• Structuring content within the site
• SEO copywriting
• Development of link popularity campaign
• Submission of website in search engines and directories
• Article submission
• Positioning
• Verification
• Evaluation and tracking
• Building inbound links
• Maintenance
Search engine optimization strategy - benefits
These SEO strategies for high rankings have provided top placement for websites in search engines such as Yahoo, Direct Hit, Excite, FAST Search, Lycos, AltaVista, Ask Jeeves, AOL Search, Netscape Search, MSN Search, Google, HotBot, Inktomi and LookSmart. Increasing search engine visibility results in increased traffic and increased conversions. By gaining and retaining more targeted traffic and conversions, you get a more favorable return on investment.
You require the services of a SEO firm for developing comprehensive, outcome-driven SEO strategies for high rankings for your website. Carry out a comparative study about various service providers to find and select the right SEO company.
September 16, 2010
SEO India :- Traffic from Social Bookmarking Sites
Sites like propeller.com, digg.com, stumbleupon.com and other social bookmarking sites can give you a huge traffic. How about having 30,000 or more visitors everyday when your website is on the front page. Here are some useful tips on how to get huge traffic from these social bookmarking sites:
* Catchy Headlines – There are many articles got ignored on social bookmarking site because of their headlines. Your title should always be catchy because people first see the title of your article. If the headline or title is not that catchy, expect a small traffic from that article.
*Short but Meaningful Description – Write a short but meaningful description about your article. The description should be intriguing to catch more attention but don't use false facts just to get the interest. If you want to have long description paragraph to describe your story, always remember that people usually don't read above 100 characters. Plus, other social bookmarking site have character limit in description, so you need to think a short but meaningful description about your article.
*Outstanding First Paragraph – It is important that you have great first paragraph with your article on social bookmarking sites. If you already have successful headlines and description to have the User's interest, don't forget to create great first paragraph for them to visit your site or else they'll not going to visit it because of your awful first paragraph.
*Content is Everything – If your article is a junk, social bookmarking is useless. Your site can also get banned on social bookmarking sites if you continue to post junk articles.
*Right Time to Submit – Most of social bookmarking sites only have 24 hours for your article to stay there in front page. So it is not advisable that you post when Users are still sleeping. Weekdays is also a right time to post in terms of traffic because you can have more competitors on weekends.
*Right Category – Some sites might not have the right category for you. If you find that there no right category for you, you can submit to Miscellaneous, General etc. where all uncategorized matter goes.
*Build a Good Profile – If you have an old profile user in social bookmarking sites that posted hundreds of interesting stuff, there is a chance that you'll receive a notice on what you submit. Many social bookmarking prohibited to add links to the interesting articles because it like self-promotion. The worst part of it, you could get banned to their site.
*Cooperate with other Users – There are many articles that made it to the front page of the social bookmarking site because they have networks of friends. If you have at least 15 votes from your group of friends chances are other user might also vote for you. On Digg.com, if have 50 votes your story is on the top of their page.
*Submit in English – Majority of the users are English speaking. So, social bookmarking sites only accept English language. Using different language is not recommended. If you really need to submit your story in different language, make sure that you include English translation.
*Don't submit Old Stories – If you really need to submit old news, make sure that you have updated story related to that.
*Check your Facts and Spelling – You could have negative votes if other user found that you haven't got the right facts about your story. There are some social bookmarking sites that that don't permit to edit your post after you posted it. If you misspell your keyword, title or even your URL, it will stay forever when you posted it. So before posting your story, check your facts and spelling first.
*Have Related Articles – One of the technique to keep your visitor longer on your site is to have related or similar article so that they'll read more articles on your site.
*No no to Automated submitters – Submitting stories on different social bookmarking sites takes a lot of time and you could think that automated submitters is the answer. It is not advisable to use this because it has malware that steal passwords and you could get banned on social bookmarking sites if you use this.
*Responds to Comments – Always respond to the comments on your article. It is possible that you could make more friends and have a top-profile if your story has many comments.
*Prepare your server for a Huge Traffic – If your articles gets the interest of many user to visit your site, thats a great news because of huge traffic you have but if you have a so-so server you need to changer your server that can handle huge amount of traffic
* Catchy Headlines – There are many articles got ignored on social bookmarking site because of their headlines. Your title should always be catchy because people first see the title of your article. If the headline or title is not that catchy, expect a small traffic from that article.
*Short but Meaningful Description – Write a short but meaningful description about your article. The description should be intriguing to catch more attention but don't use false facts just to get the interest. If you want to have long description paragraph to describe your story, always remember that people usually don't read above 100 characters. Plus, other social bookmarking site have character limit in description, so you need to think a short but meaningful description about your article.
*Outstanding First Paragraph – It is important that you have great first paragraph with your article on social bookmarking sites. If you already have successful headlines and description to have the User's interest, don't forget to create great first paragraph for them to visit your site or else they'll not going to visit it because of your awful first paragraph.
*Content is Everything – If your article is a junk, social bookmarking is useless. Your site can also get banned on social bookmarking sites if you continue to post junk articles.
*Right Time to Submit – Most of social bookmarking sites only have 24 hours for your article to stay there in front page. So it is not advisable that you post when Users are still sleeping. Weekdays is also a right time to post in terms of traffic because you can have more competitors on weekends.
*Right Category – Some sites might not have the right category for you. If you find that there no right category for you, you can submit to Miscellaneous, General etc. where all uncategorized matter goes.
*Build a Good Profile – If you have an old profile user in social bookmarking sites that posted hundreds of interesting stuff, there is a chance that you'll receive a notice on what you submit. Many social bookmarking prohibited to add links to the interesting articles because it like self-promotion. The worst part of it, you could get banned to their site.
*Cooperate with other Users – There are many articles that made it to the front page of the social bookmarking site because they have networks of friends. If you have at least 15 votes from your group of friends chances are other user might also vote for you. On Digg.com, if have 50 votes your story is on the top of their page.
*Submit in English – Majority of the users are English speaking. So, social bookmarking sites only accept English language. Using different language is not recommended. If you really need to submit your story in different language, make sure that you include English translation.
*Don't submit Old Stories – If you really need to submit old news, make sure that you have updated story related to that.
*Check your Facts and Spelling – You could have negative votes if other user found that you haven't got the right facts about your story. There are some social bookmarking sites that that don't permit to edit your post after you posted it. If you misspell your keyword, title or even your URL, it will stay forever when you posted it. So before posting your story, check your facts and spelling first.
*Have Related Articles – One of the technique to keep your visitor longer on your site is to have related or similar article so that they'll read more articles on your site.
*No no to Automated submitters – Submitting stories on different social bookmarking sites takes a lot of time and you could think that automated submitters is the answer. It is not advisable to use this because it has malware that steal passwords and you could get banned on social bookmarking sites if you use this.
*Responds to Comments – Always respond to the comments on your article. It is possible that you could make more friends and have a top-profile if your story has many comments.
*Prepare your server for a Huge Traffic – If your articles gets the interest of many user to visit your site, thats a great news because of huge traffic you have but if you have a so-so server you need to changer your server that can handle huge amount of traffic
September 08, 2010
SEO India: Are You Getting Enough Visitors To Your Website?
Many website owners wish that they could entice more people to visit their websites. It's not hard to see why this should be a common concern. It's obvious that more visitors can lead to an increase in sales, generating more income for the website owner.
But it's not just about getting more visitors. It's also about getting the right type of people to visit your site. There's absolutely no point getting 10,000 new visitors to your website if none of them are going to be prepared to purchase the product or service that you have to offer.
A good Search Engine Optimisation (SEO) expert should certainly realise this. If you're looking to employ such an expert then it's worth thinking about who your target customers are. It's likely that you'll be in the best possible position to think about such considerations. You'll have a detailed knowledge of your business, customers and future plans.
So spend some time considering what sort of customers you currently have. Do you products appeal to people living in a particular area? Maybe you've found that you have been particularly successful in finding products that are right for certain age groups. All of this information can be useful when you come to think about getting more people to visit your website.
Crucially, you should be aiming to attract more potential customers. If you work closely with an SEO consultant then you should be able to develop a strategy that's perfect for your own needs. Don't make the mistake of believing that the methodology involved in driving online traffic should be the same for all websites. In reality, there may be considerable variations.
Concentrate on getting the right people to your site and on ensuring that you convert them into paying customers. You'll find this easier to do if you've targeted the right individuals from the outset.
Some SEO companies will make promises about how many extra people they can get to your website each day, or each week. Try not to become too focused on such promises. Remember that your goal is ultimately to increase your profitability. Having more people visit your website will be good news for your vanity, but think about how much it will really help your bank balance.
The right SEO strategy should ensure that you get more of the right type of visitors to your site. It's achievable and will help you to produce impressive results.
But it's not just about getting more visitors. It's also about getting the right type of people to visit your site. There's absolutely no point getting 10,000 new visitors to your website if none of them are going to be prepared to purchase the product or service that you have to offer.
A good Search Engine Optimisation (SEO) expert should certainly realise this. If you're looking to employ such an expert then it's worth thinking about who your target customers are. It's likely that you'll be in the best possible position to think about such considerations. You'll have a detailed knowledge of your business, customers and future plans.
So spend some time considering what sort of customers you currently have. Do you products appeal to people living in a particular area? Maybe you've found that you have been particularly successful in finding products that are right for certain age groups. All of this information can be useful when you come to think about getting more people to visit your website.
Crucially, you should be aiming to attract more potential customers. If you work closely with an SEO consultant then you should be able to develop a strategy that's perfect for your own needs. Don't make the mistake of believing that the methodology involved in driving online traffic should be the same for all websites. In reality, there may be considerable variations.
Concentrate on getting the right people to your site and on ensuring that you convert them into paying customers. You'll find this easier to do if you've targeted the right individuals from the outset.
Some SEO companies will make promises about how many extra people they can get to your website each day, or each week. Try not to become too focused on such promises. Remember that your goal is ultimately to increase your profitability. Having more people visit your website will be good news for your vanity, but think about how much it will really help your bank balance.
The right SEO strategy should ensure that you get more of the right type of visitors to your site. It's achievable and will help you to produce impressive results.
SEO India :The Website Heat Map and Other Analytics
A website heat map is a tool that allows you to see what parts of your pages are most frequently scanned by your visitors. Numerous vendors provide software that allows you to make use of this tool and other web analytics.
The tools help internet marketers and website publishers judge the performance of their websites. You must be able to accept constructive criticism in order to use these tools.
Computer programs cannot take your feelings into consideration. They can only give you the facts. You might be disappointed sometimes.
Of course, webmasters that feel their sites are perfect don't make use of these tools anyway. They are confident that what they have built is the best performing site on the internet.
The rest of us would like an unbiased "eye" (so to speak) to tell us how we are doing. A website heat map could tell us if people are looking at the portion of our websites where the ads are located. That could be important.
The maps can also help us decide where to place ads. After publishing a site and attracting some visitors, the maps direct us to locations where our visitors spend the most time.
It's not exact of course. No web analytics are exact. It's not a good idea to rely on any tool too heavily or even to worry about them too much. They are just good to have around.
Other web analytics can be used to gauge where your traffic is coming from. 80% of your traffic might come directly from the search engines. 10% might come from referrals. 3% might come from an email marketing campaign.
These are very important considerations, because it tells you where your advertising dollars are best spent. Knowing that the majority of your traffic comes from the search engines might make you decide to become one of the "sponsored results".
On the other hand, it could make you even more determined to improve your referral rate or try other marketing campaigns. You might find out that most of your traffic comes from the search engines, but that most of your buyers come from other sources.
Web analytics can also tell you where your visitors are located, based on the location of their IP address. This is not a street address, of course. You can see the cities or countries that your visitors reside in. This would help you decide if you need to add a second language, among other things.
What's the bottom line? It's worth your time to take a look at a website heat map, as well as the other analytical tools available today.
The tools help internet marketers and website publishers judge the performance of their websites. You must be able to accept constructive criticism in order to use these tools.
Computer programs cannot take your feelings into consideration. They can only give you the facts. You might be disappointed sometimes.
Of course, webmasters that feel their sites are perfect don't make use of these tools anyway. They are confident that what they have built is the best performing site on the internet.
The rest of us would like an unbiased "eye" (so to speak) to tell us how we are doing. A website heat map could tell us if people are looking at the portion of our websites where the ads are located. That could be important.
The maps can also help us decide where to place ads. After publishing a site and attracting some visitors, the maps direct us to locations where our visitors spend the most time.
It's not exact of course. No web analytics are exact. It's not a good idea to rely on any tool too heavily or even to worry about them too much. They are just good to have around.
Other web analytics can be used to gauge where your traffic is coming from. 80% of your traffic might come directly from the search engines. 10% might come from referrals. 3% might come from an email marketing campaign.
These are very important considerations, because it tells you where your advertising dollars are best spent. Knowing that the majority of your traffic comes from the search engines might make you decide to become one of the "sponsored results".
On the other hand, it could make you even more determined to improve your referral rate or try other marketing campaigns. You might find out that most of your traffic comes from the search engines, but that most of your buyers come from other sources.
Web analytics can also tell you where your visitors are located, based on the location of their IP address. This is not a street address, of course. You can see the cities or countries that your visitors reside in. This would help you decide if you need to add a second language, among other things.
What's the bottom line? It's worth your time to take a look at a website heat map, as well as the other analytical tools available today.
Search Engine Marketing Tool - Off Page Competition Analysis
SEO Competition Analysis--in order to be complete, must always be undertaken in two equally important steps. Step One, is the Off-Page Competition Analysis. Step Two, is the On-Page Competition Analysis. This article will cover the first step--in the context of assessing your competitors' websites.
Off-Page Elements
As can be deduced from the term, these are the website qualities that do not directly occur within the site itself. The concept of the words "do not directly occur within" can be a bit baffling, so I will proceed with a bit of elucidation.
Let me do it with the use of a different element. Let me relate these Off-Page qualities to--time. Almost all off-page elements are strengthened through the passage of time--the more time your competitor's pages have been online--the higher they rank. But it should be important to clarify that the passage of time alone is most useful only to the first element (domain age), and will matter less with the others. Backlinks likewise rely on time and are eventually attained as a domain grows older; enhances its presence, creates integrity for itself and attains its backlinks. The more important criterion for backlinks is not time, but the level of authority the websites have.
The Seven Off-Page Elements
DA - Domain Age
The age of your competitor's domain. Relies solely on how long their website have been in existence--the older, the better. Did you know that Google and the others search engines "know" exactly how old all website are? This is done thorough the use of "web crawlers"--programs that are constantly in search of new websites to document their contents and give them ratings, and assess page rank.
PR - Page Rank
A measure of the overall quantity and quality of your competitor's web page links. Google has its confidential system of PageRank algorithms. Nobody (expect Google) knows exactly what these algorithms measure. But SEO enthusiast constantly guess these to be directly linked to the elements included on this list.
BLP - Page Backlinks
Number of links pointing to a web-page from outside of the website. Note that this is one link that points to one web page.
BLD - Domain Backlinks
Total number of links pointing to an entire domain (the whole site) from outside of a website. In contrast to the preceding, this is one link that point to the whole site.
BLEG - Government or Educational Backlinks
The total number of links pointing to a web-page from Government (.gov) and educational (.edu) sources that are external to the web site itself. Here, the concept of high-authority domains come into play. One BLEG-link from a highly respected.edu site can become the equivalent of 100 BLD-links of low authority.
DMZ - DMOZ Listing
Whether your competitor's site is listed in the Open Directory Project's Directory.
YAH - Yahoo! Listing
Whether your competitor's site is listed in the Yahoo! Directory.
When done with your SEO Competition analysis, you must objectively look at your chances in making it in the niche you are considering. If your competitors are too strong--because they have gained a major dominance over your niche--your best option will actually be to find another one which is not "ruled over" by competitors.
A thorough analysis of both Off-page and On-Page elements can be difficult or almost impossible to do without the proper tools. One of the easiest and fastest way for this is to use the SEO Competition Module of the Market Samurai software.
With it, a complete and authoritative analysis of your niche's top competitors can be available for your study after one mouse click.
Off-Page Elements
As can be deduced from the term, these are the website qualities that do not directly occur within the site itself. The concept of the words "do not directly occur within" can be a bit baffling, so I will proceed with a bit of elucidation.
Let me do it with the use of a different element. Let me relate these Off-Page qualities to--time. Almost all off-page elements are strengthened through the passage of time--the more time your competitor's pages have been online--the higher they rank. But it should be important to clarify that the passage of time alone is most useful only to the first element (domain age), and will matter less with the others. Backlinks likewise rely on time and are eventually attained as a domain grows older; enhances its presence, creates integrity for itself and attains its backlinks. The more important criterion for backlinks is not time, but the level of authority the websites have.
The Seven Off-Page Elements
DA - Domain Age
The age of your competitor's domain. Relies solely on how long their website have been in existence--the older, the better. Did you know that Google and the others search engines "know" exactly how old all website are? This is done thorough the use of "web crawlers"--programs that are constantly in search of new websites to document their contents and give them ratings, and assess page rank.
PR - Page Rank
A measure of the overall quantity and quality of your competitor's web page links. Google has its confidential system of PageRank algorithms. Nobody (expect Google) knows exactly what these algorithms measure. But SEO enthusiast constantly guess these to be directly linked to the elements included on this list.
BLP - Page Backlinks
Number of links pointing to a web-page from outside of the website. Note that this is one link that points to one web page.
BLD - Domain Backlinks
Total number of links pointing to an entire domain (the whole site) from outside of a website. In contrast to the preceding, this is one link that point to the whole site.
BLEG - Government or Educational Backlinks
The total number of links pointing to a web-page from Government (.gov) and educational (.edu) sources that are external to the web site itself. Here, the concept of high-authority domains come into play. One BLEG-link from a highly respected.edu site can become the equivalent of 100 BLD-links of low authority.
DMZ - DMOZ Listing
Whether your competitor's site is listed in the Open Directory Project's Directory.
YAH - Yahoo! Listing
Whether your competitor's site is listed in the Yahoo! Directory.
When done with your SEO Competition analysis, you must objectively look at your chances in making it in the niche you are considering. If your competitors are too strong--because they have gained a major dominance over your niche--your best option will actually be to find another one which is not "ruled over" by competitors.
A thorough analysis of both Off-page and On-Page elements can be difficult or almost impossible to do without the proper tools. One of the easiest and fastest way for this is to use the SEO Competition Module of the Market Samurai software.
With it, a complete and authoritative analysis of your niche's top competitors can be available for your study after one mouse click.
SEO India :Search Engine Marketing Tool - On-Page Competition Analysis
SEO Competition Analysis--in order to be complete, must always be undertaken in two equally important steps. Step One, is the Off-Page Competition Analysis. Step Two, is the On-Page Competition Analysis. This article will cover the the second step--in the context of assessing your competitors' websites.
On-Page Elements
As evident from the term, these are the website qualities that can be found within the web pages of your competitors site.
The best way to explain these is to relate them to HTML; the acronym for HyperText Markup Language. HTML is the most dominant computer language used for web pages. Its system relies in the use of component portions of text that are structured into headings, paragraphs, lists, quotes, and other items. HTML pages come with a hierarchical structure with elements called as "tags"--surrounded by angle brackets within the files and web pages they occur in.
Below is a short sample HTML code from a strong (hypothetical) competitor's website on Rabbit Care--myrabbitcare.com; where the keyword "rabbit care" is used. To illustrate an ideal scenario--where three tags and the domain name all contain the keyword. Note that in HTML, left and right angle brackets (which cannot be shown faithfully here) are used. Substitute accordingly for each occurrence of the left and right parentheses on all of the 12 numbered lines that follow.
01 (!doctype html)
02 (html)
03 (head)
04 (title)Rabbit Care at its Best!(/title)
05 (meta name="Description" content="Rabbit Care at its Best")
06 (/head)
07 (body)
08 (h1)Rabbit Care Basics(/h1)
09 (p)Lorem ipsum Rabbit Care dolor sit emet...(/p)
10 (p)Rabbit Care consecteteur adipiscing elit...(/p)
11 (/body)
12 (/html)
The Five On-Page Elements
Title - Keyword in Title Tags--see line 04 in our example
Whether your competitor's web page Title tag contains the keyword.
URL - Keyword in URL--contained in "myrabbitcare.com"
Whether your competitor's URL contains the keyword.
Desc - Keyword in META Description--see line 05 in our example
Whether the keyword appears in your competitor's web page meta description tag.
Head - Keyword in Header Tags--see line 08 in our example
Whether the keyword appears in your competitor's web page h1, h2, h3, etc. tags.
CA - Google Cache Age
The number of days since Google last indexed the page listed.
When done with your SEO Competition analysis, you must objectively look at your chances in making it in the niche you are considering. If your competitors are too strong--because they have gained a major dominance over your niche--your best option will actually be to find another one which is not "ruled over" by competitors.
A thorough analysis of both Off-page and On-Page elements can be difficult or almost impossible to do without the proper tools. One of the easiest and fastest way for this is to use the SEO Competition Module of the Market Samurai software.
With it, a complete and authoritative analysis of your niche's top competitors can be available for your study after one mouse click.
On-Page Elements
As evident from the term, these are the website qualities that can be found within the web pages of your competitors site.
The best way to explain these is to relate them to HTML; the acronym for HyperText Markup Language. HTML is the most dominant computer language used for web pages. Its system relies in the use of component portions of text that are structured into headings, paragraphs, lists, quotes, and other items. HTML pages come with a hierarchical structure with elements called as "tags"--surrounded by angle brackets within the files and web pages they occur in.
Below is a short sample HTML code from a strong (hypothetical) competitor's website on Rabbit Care--myrabbitcare.com; where the keyword "rabbit care" is used. To illustrate an ideal scenario--where three tags and the domain name all contain the keyword. Note that in HTML, left and right angle brackets (which cannot be shown faithfully here) are used. Substitute accordingly for each occurrence of the left and right parentheses on all of the 12 numbered lines that follow.
01 (!doctype html)
02 (html)
03 (head)
04 (title)Rabbit Care at its Best!(/title)
05 (meta name="Description" content="Rabbit Care at its Best")
06 (/head)
07 (body)
08 (h1)Rabbit Care Basics(/h1)
09 (p)Lorem ipsum Rabbit Care dolor sit emet...(/p)
10 (p)Rabbit Care consecteteur adipiscing elit...(/p)
11 (/body)
12 (/html)
The Five On-Page Elements
Title - Keyword in Title Tags--see line 04 in our example
Whether your competitor's web page Title tag contains the keyword.
URL - Keyword in URL--contained in "myrabbitcare.com"
Whether your competitor's URL contains the keyword.
Desc - Keyword in META Description--see line 05 in our example
Whether the keyword appears in your competitor's web page meta description tag.
Head - Keyword in Header Tags--see line 08 in our example
Whether the keyword appears in your competitor's web page h1, h2, h3, etc. tags.
CA - Google Cache Age
The number of days since Google last indexed the page listed.
When done with your SEO Competition analysis, you must objectively look at your chances in making it in the niche you are considering. If your competitors are too strong--because they have gained a major dominance over your niche--your best option will actually be to find another one which is not "ruled over" by competitors.
A thorough analysis of both Off-page and On-Page elements can be difficult or almost impossible to do without the proper tools. One of the easiest and fastest way for this is to use the SEO Competition Module of the Market Samurai software.
With it, a complete and authoritative analysis of your niche's top competitors can be available for your study after one mouse click.
September 06, 2010
SEO India:Methods I Used To Double Traffic In 4 Months
Read to bottom of article to see what SEO tool I utilize to get fast targeted traffic.
SEO is the finest form of Internet marketing for any online business. It aids all the companies to have a recognized presence on the massive network of Internet. A Search Engine Optimization service brings substantial web traffic on to the website. When there is no traffic on a site, SEO technique is exercised with the purpose of generating or bringing maximum traffic and achieving increased business productivity. Service providers of this field pledge to enhance the ranking of your website and institute business identity worldwide.
With qualified Professional SEO services, your site will attain a superior rank in almost all the major search engines, including Yahoo, Google, MSN or Alta Vista. You can always stay competitive through increasing the presence of your product over the world of web. You also advantage from ROI, improved brand visibility, web traffic along with higher productivity for business.
Only professionals having proven expertise as well as in depth knowledge within this field can execute the process of SEO proficiently. They employ online ad campaigns, maintain reports plus build up SEO friendly site. The SEO professionals in an extremely skilled manner will discern the weak features of your site and cerate excellent solutions using their expert practices of Internet marketing. Keywords with high popularity, well written content and eye catching design also are some areas on which Professional SEO services focus upon to make your site accessible for the search engine spiders.
1. There are several factors that SEO Services providers take care of. Some of these have a huge impact in the way the website turns out in the end.
2. Strategic and analysis planning.
3. Keywords, key phrase research analysis.
4. Content/ website optimization.
5. Link building approach.
6. PPC advertising.
7. Search engine submission.
8. SEO consulting.
9. SEO reports.
10. Developing search engine friendly sites.
11. Remunerated submissions to the search engines.
12. SEO editing/ copywriting.
Some other techniques mainly used are creation of Meta tags, HTML codes optimization, blog creation, article submissions, regular analysis of website plus maintenance of ranking reports. The SEO service you pick is imperative while searching for specialized SEO services, which ensure increased business and qualified traffic. You can also compare the services and prices presented by different SEO services and select the right one that can competently meet your necessities.
If you are confused as how to select Professional SEO services, which are effective, keep in mind the following points. Most importantly, while selecting
SEO Services make sure that the professionals who will make your site search engine optimized holds expertise in exercising the newest tools. This will assist you to score good ranking in search engines. Furthermore, adequate amount of search work is pivotal to achieve desired outcomes, thus the professionals should perform that as well. To attain desired ranking, it takes around 4-5 weeks or even months for the search engines to index your website and get higher ranking. India is a pioneer in providing this service and accomplishes the same with a lot of passion and fervor.
If your like me, you want to be in charge of what, where, and how your website is advertised to visitors. I have been using a radical new SEO tool for the last 4 months as an experiment and the results were an absolute shock. My conversions/profits have more than DOUBLED.
SEO is the finest form of Internet marketing for any online business. It aids all the companies to have a recognized presence on the massive network of Internet. A Search Engine Optimization service brings substantial web traffic on to the website. When there is no traffic on a site, SEO technique is exercised with the purpose of generating or bringing maximum traffic and achieving increased business productivity. Service providers of this field pledge to enhance the ranking of your website and institute business identity worldwide.
With qualified Professional SEO services, your site will attain a superior rank in almost all the major search engines, including Yahoo, Google, MSN or Alta Vista. You can always stay competitive through increasing the presence of your product over the world of web. You also advantage from ROI, improved brand visibility, web traffic along with higher productivity for business.
Only professionals having proven expertise as well as in depth knowledge within this field can execute the process of SEO proficiently. They employ online ad campaigns, maintain reports plus build up SEO friendly site. The SEO professionals in an extremely skilled manner will discern the weak features of your site and cerate excellent solutions using their expert practices of Internet marketing. Keywords with high popularity, well written content and eye catching design also are some areas on which Professional SEO services focus upon to make your site accessible for the search engine spiders.
1. There are several factors that SEO Services providers take care of. Some of these have a huge impact in the way the website turns out in the end.
2. Strategic and analysis planning.
3. Keywords, key phrase research analysis.
4. Content/ website optimization.
5. Link building approach.
6. PPC advertising.
7. Search engine submission.
8. SEO consulting.
9. SEO reports.
10. Developing search engine friendly sites.
11. Remunerated submissions to the search engines.
12. SEO editing/ copywriting.
Some other techniques mainly used are creation of Meta tags, HTML codes optimization, blog creation, article submissions, regular analysis of website plus maintenance of ranking reports. The SEO service you pick is imperative while searching for specialized SEO services, which ensure increased business and qualified traffic. You can also compare the services and prices presented by different SEO services and select the right one that can competently meet your necessities.
If you are confused as how to select Professional SEO services, which are effective, keep in mind the following points. Most importantly, while selecting
SEO Services make sure that the professionals who will make your site search engine optimized holds expertise in exercising the newest tools. This will assist you to score good ranking in search engines. Furthermore, adequate amount of search work is pivotal to achieve desired outcomes, thus the professionals should perform that as well. To attain desired ranking, it takes around 4-5 weeks or even months for the search engines to index your website and get higher ranking. India is a pioneer in providing this service and accomplishes the same with a lot of passion and fervor.
If your like me, you want to be in charge of what, where, and how your website is advertised to visitors. I have been using a radical new SEO tool for the last 4 months as an experiment and the results were an absolute shock. My conversions/profits have more than DOUBLED.
SEO India: Switch to Affordable SEO Services and Save Money
Recently, people have started establishing their business with the help of internet. Thus, internet has become the most wanted source of earnings worldwide and being widely used by a large business community. People are trying hard to run faster in the race of website designing but one factor which is very important to make their online business successful is search engine optimization. To stay at top in terms of profits and spreading business, all you require is effective SEO services. This is the only tact to increase profitability and stay ahead from your competitors. However, it is not necessary to hire expensive SEO services to achieve your goals. With a little research, you can approach to affordable SEO services and can avail full package inclusive of required features at absolutely suitable prices. Search engine optimization online websites are intended to provide various exclusive offers to serve worldwide customers. One can choose the SEO plan according to his/ her requirement to keep website upgraded. By viewing different accessible packages; you can hire link building services, Search engine maximization services, directory submission, website designing with advanced features, press releases and article submission services etc. To start availing desired affordable SEO solutions, you can contact SEO websites on given contact number or just drop them an e-mail and you will be responded with proper answers to your queries. Moreover, you can enjoy several benefits along with extending your long term business. By switching to affordable SEO services, you can gain profitable leads around the world and build fruitful business relationships with masses. This will help you to increase the sale of your products or company. Therefore, affordable SEO services work as miracle for entrepreneurs. Search engine spider is keep looking for most targeted websites by internet traffic. If your website is picked by the search engine spider then you will enjoy a great deal of money and countless profits for long term. Search engine optimization is the best technique to promote and settle up your business worldwide. By updating your WebPages with rich content and posted as blogs and articles is helpful to generate good online traffic to your website.
SEO India: Google Is An Advertising Company
Strategic net promotion firm GILL Media states the obvious: Google is an advertizing company.
The title much says it all. Google is an marketing company. But do people think it? The difference between Google's public picture (engineers providing free services) & its true business focus (marketing) represents a significant challenge for SEO professionals. It sets up the perception that we're trying to "game" a noncommercial service when the truth is that we're trying to put our clients' best foot forward in a relationship that's business-driven on both sides – but where one side (site owners & content providers) generate the worth that gives the other (Google) a viable business model at all. So how can a white-hat SEO professional make this clear?
Finding Common Ground with Google . . .
White hat search engine optimization firms & Google have one thing in common: the desire to add value with content. Google's revenue model is based on piggybacking on content – the better the content, the better Google's Adwords & Adsense ads convert. If a search term or site turns up spam, users abandon it.
Strategic SEO efforts depend on content . They would like it to be novel, well-written, beautiful & clear, all with the agenda of driving visitors to our clients' goals – sales, information capture, etc. Content-focused SEO doesn't need to be the enemy of search quality & when it's done well, it isn't. Explaining this to clients – & generating content to back it up – is a great way to position SEO professionals as fair players.
. . . & Begging to Differ
Regrettably, clashes occur when Google & SEO create different definitions of quality content. For all of its innovation, Google's ideal world appears to be rooted in the mid-90s Web: a host of mostly noncommercial, hobby-driven sites where nobody has a profit motive . . . except for Google, who would presumably lace every hobbyhorse site with contextual ads that lead to otherwise-invisible commercial destinations. Google has no interest in someone seeing your e commerce store or lead form through organic search, except through them.
Even then, some people might get behind this since it sounds like a user-centric owner – but it isn't. The Web is a commercial location by organic intent. Shopping & doing business are core parts of the user experience for everyone. That means commercial content is quality content because people are looking for it. That's excellent news for Web-based businesses because it makes them organic search targets . . . which doesn't make Google as much money as in case you got to the same location by clicking through an commercial.
Google can't directly monkey with commercial sites – that would cause people to lose faith in its search engine – but sometimes, it goes out of its way to make gaining ground on organic search dangerous for businesses. This is a double edged sword for SEO. On one hand, it's one reason why companies need our help, but on the other, it brings out Google's ugly side.
Google is Not the Net Police
Think about paid jogging a blog. Google doesn't require you sell links unless you use the Nofollow tag (which ensures the link passes on no authority or "link juice" to the linked site). Sounds sensible, right? But what if I send free samples to a blogger who likes it & links without "sterilizing" the link? Don't assume deception – let's say they comes right out & says they got free stuff. Google may kick that blogger's search rating to the curb not because they didn't follow ethical marketing guidelines (they did) but out of an appeal to some nebulous notion of "quality" – & keep in mind, product reviews are what people do look for, millions of times a day. Google's owner doesn't enforce an ethical stance, doesn't add value for the user.
It does however close a tactic that works a heck of a lot like Google's own ads. Google has no interest in promoting that. Why? Google is an marketing company.
The title much says it all. Google is an marketing company. But do people think it? The difference between Google's public picture (engineers providing free services) & its true business focus (marketing) represents a significant challenge for SEO professionals. It sets up the perception that we're trying to "game" a noncommercial service when the truth is that we're trying to put our clients' best foot forward in a relationship that's business-driven on both sides – but where one side (site owners & content providers) generate the worth that gives the other (Google) a viable business model at all. So how can a white-hat SEO professional make this clear?
Finding Common Ground with Google . . .
White hat search engine optimization firms & Google have one thing in common: the desire to add value with content. Google's revenue model is based on piggybacking on content – the better the content, the better Google's Adwords & Adsense ads convert. If a search term or site turns up spam, users abandon it.
Strategic SEO efforts depend on content . They would like it to be novel, well-written, beautiful & clear, all with the agenda of driving visitors to our clients' goals – sales, information capture, etc. Content-focused SEO doesn't need to be the enemy of search quality & when it's done well, it isn't. Explaining this to clients – & generating content to back it up – is a great way to position SEO professionals as fair players.
. . . & Begging to Differ
Regrettably, clashes occur when Google & SEO create different definitions of quality content. For all of its innovation, Google's ideal world appears to be rooted in the mid-90s Web: a host of mostly noncommercial, hobby-driven sites where nobody has a profit motive . . . except for Google, who would presumably lace every hobbyhorse site with contextual ads that lead to otherwise-invisible commercial destinations. Google has no interest in someone seeing your e commerce store or lead form through organic search, except through them.
Even then, some people might get behind this since it sounds like a user-centric owner – but it isn't. The Web is a commercial location by organic intent. Shopping & doing business are core parts of the user experience for everyone. That means commercial content is quality content because people are looking for it. That's excellent news for Web-based businesses because it makes them organic search targets . . . which doesn't make Google as much money as in case you got to the same location by clicking through an commercial.
Google can't directly monkey with commercial sites – that would cause people to lose faith in its search engine – but sometimes, it goes out of its way to make gaining ground on organic search dangerous for businesses. This is a double edged sword for SEO. On one hand, it's one reason why companies need our help, but on the other, it brings out Google's ugly side.
Google is Not the Net Police
Think about paid jogging a blog. Google doesn't require you sell links unless you use the Nofollow tag (which ensures the link passes on no authority or "link juice" to the linked site). Sounds sensible, right? But what if I send free samples to a blogger who likes it & links without "sterilizing" the link? Don't assume deception – let's say they comes right out & says they got free stuff. Google may kick that blogger's search rating to the curb not because they didn't follow ethical marketing guidelines (they did) but out of an appeal to some nebulous notion of "quality" – & keep in mind, product reviews are what people do look for, millions of times a day. Google's owner doesn't enforce an ethical stance, doesn't add value for the user.
It does however close a tactic that works a heck of a lot like Google's own ads. Google has no interest in promoting that. Why? Google is an marketing company.
SEO India:Optimization for your website is a must
When speaking about promotion of an online business, the first thing that comes to any site owner's mind is the Search Engine Optimization SEO. Now, what is Search Engine Optimization? It can be defined as a process in which several important texts and codes are added to the website and that website is linked with several other high ranked sites using some special methods. Search Engine Optimization or SEO is the best known way so far for the marketing of a website all over the world. The total Search Engine Optimization process is pretty costly, but if you want your website to provide you a good business, then you have to spend the required money. Every business needs proper marketing to reach the common people; whether it is an online business or an offline one. For online business, the mode of marketing is a bit different. Here, the website owner has to adopt certain marketing steps which can give the website a high rank in the pages of the search engines. The better rank a website gets in the search engine pages, the better is its chance to have a profitable online business.
When a website gets ranked in the first page of the search engines, it gets visible to the worldwide internet users. As a result of which more and more people log on to the website. The websites displayed on the first page of the search engines, get the maximum volume of website traffic. Every website owner aims to get a rank in the first page of the search engines and to achieve this aim all they need is proper Search Engine Optimization. Thousands of Search Engine Optimization companies have grown up worldwide, which has made the online promotion of a website easier than before. The website owners can hire any SEO company and get their site optimized properly. In this aspect, the Indian Search Engine Optimization companies have gained huge popularity. They provide excellent website optimization services and also charge the least that other Search Engine Optimization companies. This has attracted website owners from all over the world to hire any SEO company India.
Every website needs to be optimized properly to get superior rank in the pages of the search engines; it is the only way of marketing of the online business. Any sort of negligence to Search Engine Optimization can be disastrous for the website. The main purpose of Search Engine Optimization is to increase the rank of the websites and bring them high up in the search engine pages. Similarly, if proper optimization is not applied, the sites will go down in the pages of the search engines. Nowadays, most website owners hire any well known Search Engine Optimization company to get their site optimized, as a result of which a very tough competition exists in the cyber world. Among the thousands of optimized websites, only those sites reach the top positions which get the best optimization. Moreover, the rank of the sites do not stay fixed in the search engines, they fluctuate a lot as other sites outrace them and occupy that position.
When a website gets ranked in the first page of the search engines, it gets visible to the worldwide internet users. As a result of which more and more people log on to the website. The websites displayed on the first page of the search engines, get the maximum volume of website traffic. Every website owner aims to get a rank in the first page of the search engines and to achieve this aim all they need is proper Search Engine Optimization. Thousands of Search Engine Optimization companies have grown up worldwide, which has made the online promotion of a website easier than before. The website owners can hire any SEO company and get their site optimized properly. In this aspect, the Indian Search Engine Optimization companies have gained huge popularity. They provide excellent website optimization services and also charge the least that other Search Engine Optimization companies. This has attracted website owners from all over the world to hire any SEO company India.
Every website needs to be optimized properly to get superior rank in the pages of the search engines; it is the only way of marketing of the online business. Any sort of negligence to Search Engine Optimization can be disastrous for the website. The main purpose of Search Engine Optimization is to increase the rank of the websites and bring them high up in the search engine pages. Similarly, if proper optimization is not applied, the sites will go down in the pages of the search engines. Nowadays, most website owners hire any well known Search Engine Optimization company to get their site optimized, as a result of which a very tough competition exists in the cyber world. Among the thousands of optimized websites, only those sites reach the top positions which get the best optimization. Moreover, the rank of the sites do not stay fixed in the search engines, they fluctuate a lot as other sites outrace them and occupy that position.
SEO India: Cost Effective SEO for Long Term Business Growth
If you want your website to stay at the top of the search rankings, then you need an effective SEO strategy in place. The SEO Strategy drives growth over the web and makes a very robust entity out of your website. It helps retain the rank achieved and ensures that the site steadily grows towards a bigger and better future. SEO is the only way through which a website can envisage long term growth. You forget to do SEO, also forget any growth for the site.
SEO involves a lot of features and sub processes. The search engine crawlers track the pattern of your website through the content you keep writing and updating. They judge your website on the links you leave on various forums, and how people come to visit your portal through these. The designs that are on your website because of which visitors come over are analyzed. The hits reported in your website are counted. All these evaluations are a part of the long term process analysis where your website is judged and a verdict is given. This is regarding whether it deserves to grow on the rankings or not. The search engines only acknowledge you when they realize that you strive towards long term growth and not towards a money spinning spree.
Your website needs SEO Services, but the service has to be very cost effective. You cannot hire services that are outrageously quoted just because you want your website done. There has to be a cap on it. The services are reasonably priced in India. Indian service providers never charge a dime extra than what their service is really worth. They make reasonable quotes because of the fact that projects come to them in huge numbers and organizations invest faith that they will be catered to well. The number of assignments that an Indian SEO Service provider handles runs into two digits. With so many projects on board, the service provider invariably keeps the quote of the service moderate so that work keeps flowing in thick and fast.
SEO projects in the first place are never exorbitantly quoted. They are kept very affordable and reasonable. There is a certain scope of optimizing a website and the campaign is diverted to accomplish the same. Once the campaign culminates then the maintenance work starts. The website is provided with maintenance services so all the hard work gone into its optimization does not fizzle out. The maintenance gives the website sustenance. It helps it survive well.
Since the whole campaign stretches well over a long period of time, a humungous quote would straight away dent the firm's chances of looking forward to a long association. Eventually, the services are priced moderately. These cost effective services render the website phenomenal growth and ensure that it does well over the web. The website will thrive very well and experience resounding growth. It will get to see its business expanding and work will pour in quite satisfactorily.
SEO involves a lot of features and sub processes. The search engine crawlers track the pattern of your website through the content you keep writing and updating. They judge your website on the links you leave on various forums, and how people come to visit your portal through these. The designs that are on your website because of which visitors come over are analyzed. The hits reported in your website are counted. All these evaluations are a part of the long term process analysis where your website is judged and a verdict is given. This is regarding whether it deserves to grow on the rankings or not. The search engines only acknowledge you when they realize that you strive towards long term growth and not towards a money spinning spree.
Your website needs SEO Services, but the service has to be very cost effective. You cannot hire services that are outrageously quoted just because you want your website done. There has to be a cap on it. The services are reasonably priced in India. Indian service providers never charge a dime extra than what their service is really worth. They make reasonable quotes because of the fact that projects come to them in huge numbers and organizations invest faith that they will be catered to well. The number of assignments that an Indian SEO Service provider handles runs into two digits. With so many projects on board, the service provider invariably keeps the quote of the service moderate so that work keeps flowing in thick and fast.
SEO projects in the first place are never exorbitantly quoted. They are kept very affordable and reasonable. There is a certain scope of optimizing a website and the campaign is diverted to accomplish the same. Once the campaign culminates then the maintenance work starts. The website is provided with maintenance services so all the hard work gone into its optimization does not fizzle out. The maintenance gives the website sustenance. It helps it survive well.
Since the whole campaign stretches well over a long period of time, a humungous quote would straight away dent the firm's chances of looking forward to a long association. Eventually, the services are priced moderately. These cost effective services render the website phenomenal growth and ensure that it does well over the web. The website will thrive very well and experience resounding growth. It will get to see its business expanding and work will pour in quite satisfactorily.
SEO India: Some Tips on Approaching SEO Agencies
In a world where Google and other big names reign supreme in making or breaking companies that operate online, it's no wonder that search engine optimisation services are in more demand than ever. Whatever your niche, appearing on results pages is essential if your site and therefore your product is to become popular and successful. SEO specialists provide a very valuable service, and it's to be assumed that most businesses will use or consider using one at some point. It would be wrong to assume that all search engine optimization companies offer the same products or boast of the same levels of expertise. We've put some tips together to help you to get the most out of SEO by choosing wisely and approaching in the right way.
Finding the right SEO company is a lot like finding a hairdresser you're satisfied with, and this is the analogy we'll use here to make things simple. You probably wouldn't go to a hairdresser and ask for a ‘good haircut' without explaining at least something about what a ‘good haircut' is for you. Similarly with SEO agencies, you need to approach the process correctly if you're going to get the most out of it.
1. Know what it is you want. If you entered a hairdressing salon and instructed the stylist do whatever they wanted, you'd have no idea what to expect, and no right to complain when you hand over payment at the end dissatisfied or even disturbed by what you got. A similar principle applies to employing the services of an SEO company. Instead of simply telling them that you want good ranking on search engine results pages (they probably know that already) decide what you want them to do for you based on some individual research into the subject. Just a little reading about SEO will probably tell you that you need help with things like off-page optimisation, onsite optimization, link building strategies, social media optimization and online reputation management. Learning about what these terms mean can give you a good idea of where you need the most help, and in which directions you most want an SEO company to steer your business in the right direction. Knowing some things about SEO will help because you won't need to spend as much time (and money) having things explained to you by the specialists.
2. Know what you really don't want. If you're having a haircut to impress your new boss or your partner's parents, the chances are that you won't want a bright red, punk style Mohican. Similarly, you'll have preferences for your website, and these should influence your choice of SEO service. Most companies are well aware these days of SEO practices to be avoided. That doesn't necessarily mean that you won't be unlucky enough to employ a service that leads your site to the dark side of SEO. Tactics for achieving so-called instant success in SEO include mass directory submissions to quickly obtain huge amounts of low quality links, or overstuffing keywords into content at the expense of things users actually want to read. While it used to be the case that search engines could be duped to some extent by so-called ‘black hat' or unscrupulous methods, they are now much wiser to bad practice, and will penalize any site using devious methods of achieving undeservedly high rank on the pages. As a basic rule keep in mind that search engines want to see good quality, popular sites providing fresh and relevant content to users. Remember how annoying it is as a user to be misdirected or bombarded by spamming, and bear in mind that these methods are ultimately unproductive. Beware of anyone who recommends methods that will detract heavily from your pages.
3. Do listen to the experts. Having asserted that some homework is a good idea before approaching SEO professionals, don't get carried away. Remember that they know more than you do about ways of getting better ranking, and that they've got the experience to make informed decisions. Once you've taken the necessary care in approaching and selecting the right SEO service, don't be afraid to hand over a good deal of responsibility to them. You wouldn't grab the scissors at a salon and start cutting your own hair, after all.
Finding the right SEO company is a lot like finding a hairdresser you're satisfied with, and this is the analogy we'll use here to make things simple. You probably wouldn't go to a hairdresser and ask for a ‘good haircut' without explaining at least something about what a ‘good haircut' is for you. Similarly with SEO agencies, you need to approach the process correctly if you're going to get the most out of it.
1. Know what it is you want. If you entered a hairdressing salon and instructed the stylist do whatever they wanted, you'd have no idea what to expect, and no right to complain when you hand over payment at the end dissatisfied or even disturbed by what you got. A similar principle applies to employing the services of an SEO company. Instead of simply telling them that you want good ranking on search engine results pages (they probably know that already) decide what you want them to do for you based on some individual research into the subject. Just a little reading about SEO will probably tell you that you need help with things like off-page optimisation, onsite optimization, link building strategies, social media optimization and online reputation management. Learning about what these terms mean can give you a good idea of where you need the most help, and in which directions you most want an SEO company to steer your business in the right direction. Knowing some things about SEO will help because you won't need to spend as much time (and money) having things explained to you by the specialists.
2. Know what you really don't want. If you're having a haircut to impress your new boss or your partner's parents, the chances are that you won't want a bright red, punk style Mohican. Similarly, you'll have preferences for your website, and these should influence your choice of SEO service. Most companies are well aware these days of SEO practices to be avoided. That doesn't necessarily mean that you won't be unlucky enough to employ a service that leads your site to the dark side of SEO. Tactics for achieving so-called instant success in SEO include mass directory submissions to quickly obtain huge amounts of low quality links, or overstuffing keywords into content at the expense of things users actually want to read. While it used to be the case that search engines could be duped to some extent by so-called ‘black hat' or unscrupulous methods, they are now much wiser to bad practice, and will penalize any site using devious methods of achieving undeservedly high rank on the pages. As a basic rule keep in mind that search engines want to see good quality, popular sites providing fresh and relevant content to users. Remember how annoying it is as a user to be misdirected or bombarded by spamming, and bear in mind that these methods are ultimately unproductive. Beware of anyone who recommends methods that will detract heavily from your pages.
3. Do listen to the experts. Having asserted that some homework is a good idea before approaching SEO professionals, don't get carried away. Remember that they know more than you do about ways of getting better ranking, and that they've got the experience to make informed decisions. Once you've taken the necessary care in approaching and selecting the right SEO service, don't be afraid to hand over a good deal of responsibility to them. You wouldn't grab the scissors at a salon and start cutting your own hair, after all.
September 01, 2010
SEO India : Competitive Edge through SEO Services
SEO services of well established providers give your business a competitive edge in the world of internet marketing. SEO services of top companies offer your website more visibility, help it attract more customers and increase sales. Thus, these SEO services enable business promotion on a global scale.
Relevance of SEO Services in the Business World
Website content plays a crucial role in raising or lowering the position of a website in major search engines. The website should have keyword-rich content and focus on business strategies. However, good website content alone cannot enhance website ranking. Search engine optimization rules and regulations should be followed for the website to be ranked well.
SEO Services help raise Business Profits
In the world of online business, success depends on the ranking of the firm's website. Top ranking is obtained by sticking to systematic procedures in search engine optimization. The first step is conducting research on relevant keywords or key phrases. Moreover, the content should be informative and easy to understand. Important SEO services include keyword research, meta-tagging, title-tagging, HTML validation, search engine and directory submission, online forum and newsletter monitoring. All these SEO services, if efficiently performed, retain the top position of your website.
Value-added Services from a Professional SEO Services Company
Getting affordable and productive SEO services is not easy. It would be advisable to look into the various services offered by top SEO services companies. An experienced and efficient SEO services company specializing in SEO services offers many related services. You get multiple benefits such as top ranking, enhanced traffic, online sales and more. All this gives your business the desired competitive edge.
Relevance of SEO Services in the Business World
Website content plays a crucial role in raising or lowering the position of a website in major search engines. The website should have keyword-rich content and focus on business strategies. However, good website content alone cannot enhance website ranking. Search engine optimization rules and regulations should be followed for the website to be ranked well.
SEO Services help raise Business Profits
In the world of online business, success depends on the ranking of the firm's website. Top ranking is obtained by sticking to systematic procedures in search engine optimization. The first step is conducting research on relevant keywords or key phrases. Moreover, the content should be informative and easy to understand. Important SEO services include keyword research, meta-tagging, title-tagging, HTML validation, search engine and directory submission, online forum and newsletter monitoring. All these SEO services, if efficiently performed, retain the top position of your website.
Value-added Services from a Professional SEO Services Company
Getting affordable and productive SEO services is not easy. It would be advisable to look into the various services offered by top SEO services companies. An experienced and efficient SEO services company specializing in SEO services offers many related services. You get multiple benefits such as top ranking, enhanced traffic, online sales and more. All this gives your business the desired competitive edge.
SEO India - The Easiest, Free Way to Increase Web Traffic and Sales?
SEO content -- without a doubt -- is the number one free internet marketing method to drive traffic and increase sales to your website or blog. If you're not writing and publishing SEO content on your site, you're missing out on the best free marketing tool on the web today.
What is SEO Content? What are SEO Articles?
First, SEO is an acronym for Search Engine Optimization. SEO content (aka SEO articles, SEO web copy) is copy that is written specifically to drive traffic to a website and/or blog. This is accomplished using keyword phrases.
If you were the owner of such a business, you would write or hire an SEO copywriter to write articles with these keyword phrases. SEO articles tend to be short -- 350-500 words. They can be longer or shorter, but this is the average length. I usually write them around 250 words which most article directories accept.
In order to get good keyword density of between 3-5%, you would repeat a specific keyword phrase 5-10 times within a 350-500 word article. This will start to get your site ranking well (ie, high in search results) for those phrases.
Hence, when surfers type in a specific SEO keyword phrase, your site will be one of the first ones to pop up with the SEO keyword.
FYI, there is a lot more to writing SEO articles. But this broad definition gives you the gist of what they're all about and why professional SEO copywriters are sorely needed by any business to successfully compete on the web.
What is SEO Content? What are SEO Articles?
First, SEO is an acronym for Search Engine Optimization. SEO content (aka SEO articles, SEO web copy) is copy that is written specifically to drive traffic to a website and/or blog. This is accomplished using keyword phrases.
If you were the owner of such a business, you would write or hire an SEO copywriter to write articles with these keyword phrases. SEO articles tend to be short -- 350-500 words. They can be longer or shorter, but this is the average length. I usually write them around 250 words which most article directories accept.
In order to get good keyword density of between 3-5%, you would repeat a specific keyword phrase 5-10 times within a 350-500 word article. This will start to get your site ranking well (ie, high in search results) for those phrases.
Hence, when surfers type in a specific SEO keyword phrase, your site will be one of the first ones to pop up with the SEO keyword.
FYI, there is a lot more to writing SEO articles. But this broad definition gives you the gist of what they're all about and why professional SEO copywriters are sorely needed by any business to successfully compete on the web.
SEO India- Black Hat SEO Versus White Hat SEO
Some call it a question of ethics; others just call it business. The discussion is raging online and in marketing conferences around the world, but what exactly are black hat SEO and white hat SEO, anyway?
Boost Search Traffic
Start by submitting your site to the Search Engines for free. MagicSeoBot
White hat SEO is the angelic version of optimization, that is, it employs only techniques as recommended – or at least, not barred – by search engines and their ever-changing guidelines. Typically, results in the form of more traffic and higher profits take anywhere from three months to a year. With this type of SEO, there is no fear of your site being banned by search engines.
Black hat SEO, on the other hand, is the impatient fraternal twin of white hat SEO. It utilizes techniques specifically banned by search engines like hidden text and hidden links. Some call this spam. Others call it business savvy. Whatever you call it, if the search engine gurus figure out your game then the gig is up and you're blackballed. That means that you could type the name of your company and your name and business address into the search box and your site still won't come up.
It basically breaks down like this: White hat SEO focuses on marketing and the text on a site, updating with keyword rich, informative articles that benefit their clients and build a solid following over time. Black hat SEO focuses on technology and IT tricks to get a ton of traffic right away.
The important thing to consider is what your goal is. Do you want high traffic or do you want high sales? With black hat SEO, you may get immediate results as far as visitors to your site but do these visitors want to buy what you have to offer? If not, who cares if they end up on your site? White hat SEO is more interested in targeted traffic, attracting the kind of visitors to your site who are actually looking for you and are ready to buy your products or services. Over time, your traffic and sales rise together as you build up a following through word of mouth and repeat customers.
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So what's all the fuss about? Mostly, the rules. White hat SEO follows them meticulously. Black hat SEO follows the numbers instead. Those who take the time to research and follow the rules are irritated by those who achieve high search engine rankings without taking the same pains. However, black hat SEO proponents point out that search engine requests are hardly laws and therefore doing what they like is far from illegal. It's in this discussion that the white hat and black hat merge to become a grey hat.
Boost Search Traffic
Start by submitting your site to the Search Engines for free. MagicSeoBot
White hat SEO is the angelic version of optimization, that is, it employs only techniques as recommended – or at least, not barred – by search engines and their ever-changing guidelines. Typically, results in the form of more traffic and higher profits take anywhere from three months to a year. With this type of SEO, there is no fear of your site being banned by search engines.
Black hat SEO, on the other hand, is the impatient fraternal twin of white hat SEO. It utilizes techniques specifically banned by search engines like hidden text and hidden links. Some call this spam. Others call it business savvy. Whatever you call it, if the search engine gurus figure out your game then the gig is up and you're blackballed. That means that you could type the name of your company and your name and business address into the search box and your site still won't come up.
It basically breaks down like this: White hat SEO focuses on marketing and the text on a site, updating with keyword rich, informative articles that benefit their clients and build a solid following over time. Black hat SEO focuses on technology and IT tricks to get a ton of traffic right away.
The important thing to consider is what your goal is. Do you want high traffic or do you want high sales? With black hat SEO, you may get immediate results as far as visitors to your site but do these visitors want to buy what you have to offer? If not, who cares if they end up on your site? White hat SEO is more interested in targeted traffic, attracting the kind of visitors to your site who are actually looking for you and are ready to buy your products or services. Over time, your traffic and sales rise together as you build up a following through word of mouth and repeat customers.
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So what's all the fuss about? Mostly, the rules. White hat SEO follows them meticulously. Black hat SEO follows the numbers instead. Those who take the time to research and follow the rules are irritated by those who achieve high search engine rankings without taking the same pains. However, black hat SEO proponents point out that search engine requests are hardly laws and therefore doing what they like is far from illegal. It's in this discussion that the white hat and black hat merge to become a grey hat.
SEO India : Search Engine Optimization Management
Search Engine Optimization (SEO) is one of the least understood and misrepresented skills online. SEO involves dozens of processes, hundreds of steps, many ongoing and never ending. With so many processes and steps involved, it should come as no surprise that SEO needs well planned and managed. At Optimum7 we have documented with exhaustive detail those processes and steps we follow to generate the results we achieve on behalf for our clients. It starts by having an Execution Plan and a Schedule of Implementation for that plan.
In this spirit, the following are the major areas of Search Engine Optimization that require great management and execution:
Keyword Research
Keywords are the words and phrases used by searchers to find what they are looking for. Google has achieved market dominance through its ability to provide the most relevant search results. So, keyword research to identify your "universe" of relevant, targeted words and phrases is a critical element; in fact, keyword research is the cornerstone of all Internet Marketing and Search Engine Optimization. In addition, because trends change all of the time, keyword research is a necessary continual process, particularly to identify and target niche terms and markets.
Onsite Search Engine Optimization
As the name implies this involves all of the on-page elements that a search engine crawler is interested in. It is important that the information be presented to the crawler the way the search engines want it. This involves:
a) Unique, highly relevant, keyword rich Page Titles and Descriptions
b) Properly implemented Page Titles and Meta Information.
c) W3 Validation
e) Dynamic sitemaps
f) Constant addition of new content (articles, press releases, videos, podcasts, etc)
g) Inter-linking of content within the site
h) Dozens of more elements.
Content
Content is probably the least emphasized, yet the single most important component necessary to successfully compete for high search engine rankings. I suspect this is the case because it requires the most commitment, the hardest to do consistently and over a long period of time and it requires the SEM (Search Engine Marketing) to "level" with the potential client about the plain truth about SEM; no matter how much or little you are paying your Internet Marketing Company, it will be completely wasted if you don't have a strong commitment to regular additions of unique (non-duplicate), highly relevant content. If the company you are interviewing do not stress this, or even mention it, head for the hills!
The web is essentially a text-based environment. People primarily go online to find information. For a website to attract more visitors and potential clients, it must therefore provide timely, up to date, and relevant information that people can use. Once your website has established a certain level of trust in the eyes of a lot of users, your business will benefit not only from the increased traffic and sales generated, you will also have established a solid and loyal customer base as well. Content does not always have to be too formal or technical either. Constant updates can serve you well in terms of informing visitors of new trends or products you plan to offer. This way, people will have something to look forward to that gets them to keep on coming back to your website.
Offsite Optimization
This is ultimately the most important element of SEO because this always involves the promotion of your content towards the generation of highly relevant, naturally occurring Backlinks. Backlinks are one-way links originating from someone's website pointing directly to specific content on your website. Backlinks are the most important factor Google uses to differentiate and ultimately rank based upon relevance. The basic reasoning is this … backlinks represent a vote by someone else in favor of your website. If the backlinks originate from sites with strong Google PageRank or strength, the greater the quality of the Backlink. So, quality AND quantity are important towards generating backlinks.
So how do you get high quality and quantities of Backlinks? CONTENT.
Articles
Write them! Write great articles with great quality. Write meaningful, informative, non-duplicate articles. Matt Cutts of Google calls articles and other effective content as "link bait." I prefer to explain articles as demonstrations of your expertise and rising authority in the subject matter. It is the quality of the content that ultimately will determine the maximum number of websites that link to your pages.
Press Releases
Your website and your business must not and cannot be a static system. There are developments, announcements … NEWS! Write Press Releases in journalistic style with quotes from key personnel with your business. Get them published through syndication services such as PRWeb and Marketwire for wide distribution. The indexing and the traffic generated all work together for Backlink generation.
Blogging
Create a blog and post daily. It doesn't have to be great literature. Share a thought, a reaction, and an experience that is somehow relevant. I can, even should be a bit edgy. As with all content, it needs to contain interesting, current or trending topics. Invite and promote comments. All of this activity generates and promotes Backlinks as other sites will want to link to you and feed from you to enhance the content for their visitors.
Audio
Your articles, press release and blogs can be discussed or even read aloud as recorded podcasts. This is valid and valuable. Not everyone likes to read. Some people are better listeners than readers.
Video
Same idea here; many folks are visual so use this medium to provide the visual news and concepts that are relevant.
Indexing
Articles, Podcasts, Blog posts, Audio, Video, Multimedia; ALL content must be properly indexed on your site with an updated sitemap that is sent, preferably automated to all of the search engines so that the web pages get the appropriate credit. Also, you need to index so that the websites that eventually will link to you will have highly relevant material on your site to actually link to … remember, Google rankings are only about one thing … RELEVANCE.
Syndication
All the indexing of new content on your site really only builds the foundation for great Backlinking. All of your content needs to be syndicated by offering them to relevant websites to really get your Backlinking strategy into high gear. Just as Google indexes your site, so too other websites are indexed including those that will publish your content through your syndication efforts.
All content needs to be "optimized" by including anchor text that targets the one or two keywords that are featured in your content. You need to target just one or two keywords to give the article or other content type the focus needed for targeting important keywords. In other words, the more keywords in your anchor text the less effective it will be for all of those keywords because the content is, in effect, diluted.
Targets for syndication really are based on the type of content. Online publishers like ezinearticles.com are obviously good for articles. As mentioned earlier, PRWeb is excellent for Press Releases (Syndication Fees apply). Audio and Video can be syndicated through familiar sites like ITunes, YouTube, MySpace and many others.
The Social Media including Facebook and Twitter (many dozens more) are great places to syndicate your content through Tweets, posts, RSS (Really Simple Syndication) feeds. There are countless tools and instruction on how to do these things … just Google it!
Social Bookmarking sites such as Digg, StumbleUpon and Delicious serve as great human voting platforms for those online communities. Give your readers of your articles, blog posts etc the further option of adding your great content by adding them to their favorite social bookmarking site.
Social Media and Social Bookmarking sites are great human voting machines and Google is watching this activity very closely. All of these interactions involving your content generate backlinks and remember backlinks are votes for your website.
So, the major Internet Marketing Optimization Factors include keyword research, onsite optimization, content and offsite optimization primarily for Backlink growth. There are literally dozens of processes contained within these major factors, all of which are well mastered at Optimum7.
In this spirit, the following are the major areas of Search Engine Optimization that require great management and execution:
Keyword Research
Keywords are the words and phrases used by searchers to find what they are looking for. Google has achieved market dominance through its ability to provide the most relevant search results. So, keyword research to identify your "universe" of relevant, targeted words and phrases is a critical element; in fact, keyword research is the cornerstone of all Internet Marketing and Search Engine Optimization. In addition, because trends change all of the time, keyword research is a necessary continual process, particularly to identify and target niche terms and markets.
Onsite Search Engine Optimization
As the name implies this involves all of the on-page elements that a search engine crawler is interested in. It is important that the information be presented to the crawler the way the search engines want it. This involves:
a) Unique, highly relevant, keyword rich Page Titles and Descriptions
b) Properly implemented Page Titles and Meta Information.
c) W3 Validation
e) Dynamic sitemaps
f) Constant addition of new content (articles, press releases, videos, podcasts, etc)
g) Inter-linking of content within the site
h) Dozens of more elements.
Content
Content is probably the least emphasized, yet the single most important component necessary to successfully compete for high search engine rankings. I suspect this is the case because it requires the most commitment, the hardest to do consistently and over a long period of time and it requires the SEM (Search Engine Marketing) to "level" with the potential client about the plain truth about SEM; no matter how much or little you are paying your Internet Marketing Company, it will be completely wasted if you don't have a strong commitment to regular additions of unique (non-duplicate), highly relevant content. If the company you are interviewing do not stress this, or even mention it, head for the hills!
The web is essentially a text-based environment. People primarily go online to find information. For a website to attract more visitors and potential clients, it must therefore provide timely, up to date, and relevant information that people can use. Once your website has established a certain level of trust in the eyes of a lot of users, your business will benefit not only from the increased traffic and sales generated, you will also have established a solid and loyal customer base as well. Content does not always have to be too formal or technical either. Constant updates can serve you well in terms of informing visitors of new trends or products you plan to offer. This way, people will have something to look forward to that gets them to keep on coming back to your website.
Offsite Optimization
This is ultimately the most important element of SEO because this always involves the promotion of your content towards the generation of highly relevant, naturally occurring Backlinks. Backlinks are one-way links originating from someone's website pointing directly to specific content on your website. Backlinks are the most important factor Google uses to differentiate and ultimately rank based upon relevance. The basic reasoning is this … backlinks represent a vote by someone else in favor of your website. If the backlinks originate from sites with strong Google PageRank or strength, the greater the quality of the Backlink. So, quality AND quantity are important towards generating backlinks.
So how do you get high quality and quantities of Backlinks? CONTENT.
Articles
Write them! Write great articles with great quality. Write meaningful, informative, non-duplicate articles. Matt Cutts of Google calls articles and other effective content as "link bait." I prefer to explain articles as demonstrations of your expertise and rising authority in the subject matter. It is the quality of the content that ultimately will determine the maximum number of websites that link to your pages.
Press Releases
Your website and your business must not and cannot be a static system. There are developments, announcements … NEWS! Write Press Releases in journalistic style with quotes from key personnel with your business. Get them published through syndication services such as PRWeb and Marketwire for wide distribution. The indexing and the traffic generated all work together for Backlink generation.
Blogging
Create a blog and post daily. It doesn't have to be great literature. Share a thought, a reaction, and an experience that is somehow relevant. I can, even should be a bit edgy. As with all content, it needs to contain interesting, current or trending topics. Invite and promote comments. All of this activity generates and promotes Backlinks as other sites will want to link to you and feed from you to enhance the content for their visitors.
Audio
Your articles, press release and blogs can be discussed or even read aloud as recorded podcasts. This is valid and valuable. Not everyone likes to read. Some people are better listeners than readers.
Video
Same idea here; many folks are visual so use this medium to provide the visual news and concepts that are relevant.
Indexing
Articles, Podcasts, Blog posts, Audio, Video, Multimedia; ALL content must be properly indexed on your site with an updated sitemap that is sent, preferably automated to all of the search engines so that the web pages get the appropriate credit. Also, you need to index so that the websites that eventually will link to you will have highly relevant material on your site to actually link to … remember, Google rankings are only about one thing … RELEVANCE.
Syndication
All the indexing of new content on your site really only builds the foundation for great Backlinking. All of your content needs to be syndicated by offering them to relevant websites to really get your Backlinking strategy into high gear. Just as Google indexes your site, so too other websites are indexed including those that will publish your content through your syndication efforts.
All content needs to be "optimized" by including anchor text that targets the one or two keywords that are featured in your content. You need to target just one or two keywords to give the article or other content type the focus needed for targeting important keywords. In other words, the more keywords in your anchor text the less effective it will be for all of those keywords because the content is, in effect, diluted.
Targets for syndication really are based on the type of content. Online publishers like ezinearticles.com are obviously good for articles. As mentioned earlier, PRWeb is excellent for Press Releases (Syndication Fees apply). Audio and Video can be syndicated through familiar sites like ITunes, YouTube, MySpace and many others.
The Social Media including Facebook and Twitter (many dozens more) are great places to syndicate your content through Tweets, posts, RSS (Really Simple Syndication) feeds. There are countless tools and instruction on how to do these things … just Google it!
Social Bookmarking sites such as Digg, StumbleUpon and Delicious serve as great human voting platforms for those online communities. Give your readers of your articles, blog posts etc the further option of adding your great content by adding them to their favorite social bookmarking site.
Social Media and Social Bookmarking sites are great human voting machines and Google is watching this activity very closely. All of these interactions involving your content generate backlinks and remember backlinks are votes for your website.
So, the major Internet Marketing Optimization Factors include keyword research, onsite optimization, content and offsite optimization primarily for Backlink growth. There are literally dozens of processes contained within these major factors, all of which are well mastered at Optimum7.
SEO India:Black Hat SEO Techniques
Higher search engine ranking is not achieved overnight. It takes considerable efforts and time to finally get a website to the top of search engine results. One of the most effective ways to help a website establish successful online presence and ranking is search engine optimisation or SEO.
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Search engine optimisation; however, takes time to achieve results. Some web marketers are not open to the idea of waiting for months to achieve the search engine ranking they are aiming for. This is the reason why some of them decide to take the shorter route to high search engine ranking. They do this by using black hat SEO techniques.
Black Hat Search Engine Optimisation Techniques
Some websites copy content from other websites. The search engines are always in the look out for quality content. But writing content can be so laborious and some web marketers don't want to go through this task. So instead of writing their own content, they just copy from other successful websites. This is a trick that triggers the red flag from the search engines. Oftentimes, it results to search engine penalty.
Another major factor that the search engines are looking for is keyword. A website that is highly optimised for a particular keyword will rank high on the search engines every time that keyword is searched for. Some web marketers want to get the short cut top ranking by using keywords excessively on the website's pages. The trick is using invisible keywords (they use the same colour for the keywords' font and the page's background) so that the keywords will not be visible to the site visitors. Just like duplicate content, this trick is meant to do more harm than good to the website.
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Search engine marketing resources never fail to mention about the importance of links. Truly, links play a crucial role in the online success of a website. A website with the most number of quality links ranks top on the search engine results.
Some web marketers participate in link farms or other link exchange programs to inflate their website's incoming links. The fact is that the search engines are not only after the quantity of the links, they are after quality as well. Links from low quality websites don't matter much. And worst, if the search engines found out about the "linking trick", they will penalise the website.
Just like anything else, there is no shortcut way to online success. Top search engine ranking achieved through acceptable search engine optimisation strategies has long term benefits. Black hat SEO techniques will only give short term results and worst it can get a website banned on the search engines.
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Search engine optimisation; however, takes time to achieve results. Some web marketers are not open to the idea of waiting for months to achieve the search engine ranking they are aiming for. This is the reason why some of them decide to take the shorter route to high search engine ranking. They do this by using black hat SEO techniques.
Black Hat Search Engine Optimisation Techniques
Some websites copy content from other websites. The search engines are always in the look out for quality content. But writing content can be so laborious and some web marketers don't want to go through this task. So instead of writing their own content, they just copy from other successful websites. This is a trick that triggers the red flag from the search engines. Oftentimes, it results to search engine penalty.
Another major factor that the search engines are looking for is keyword. A website that is highly optimised for a particular keyword will rank high on the search engines every time that keyword is searched for. Some web marketers want to get the short cut top ranking by using keywords excessively on the website's pages. The trick is using invisible keywords (they use the same colour for the keywords' font and the page's background) so that the keywords will not be visible to the site visitors. Just like duplicate content, this trick is meant to do more harm than good to the website.
Private Label Rights
Looking for Content without Strings Over 10000 PLR Articles Available http://www.Free-Plr-Article.com
Search engine marketing resources never fail to mention about the importance of links. Truly, links play a crucial role in the online success of a website. A website with the most number of quality links ranks top on the search engine results.
Some web marketers participate in link farms or other link exchange programs to inflate their website's incoming links. The fact is that the search engines are not only after the quantity of the links, they are after quality as well. Links from low quality websites don't matter much. And worst, if the search engines found out about the "linking trick", they will penalise the website.
Just like anything else, there is no shortcut way to online success. Top search engine ranking achieved through acceptable search engine optimisation strategies has long term benefits. Black hat SEO techniques will only give short term results and worst it can get a website banned on the search engines.
SEO India: Top SEO Tools and Best Search Engine Optimization Tools
Nowadays, there are lots of innovations along our way, and among such innovations is the latest search engine optimization software that had been made in order to make every work of internet marketer easier to work at. We all know that in search engine optimization, there is lots of software that you can be able to use. Each SEO tool was purposely made in order to address the needs of those people who engage in search engine optimizing. Nowadays, there are lots of SEO software and it is important that you are be able to choose for the best software in order to gain the best benefits from it as well. Among the best software that you can choose to employ is the SEO Powersuite. It is among the comprehensive SEO software suite that you can use for the various processes which is relevant with search engine optimization.
Aside from these things, it will also go beyond what SEO can do. When you are handling those repetitive tasks which pertain to search engine optimization, then you can always use this kind of software and make your work faster and easier. You can have the chance of making tasks to be done easily since it is fully automated and will also give you the best technique for search engine marketing. This software will also help you in finding the most effective keyword that you can use in your internet marketing business. It has the ability to perform keyword popularity and competition, and which is already a great help for you. It can even gave you those information which are about the broken links, erroneous displayed graphics and a lot more which is related with search engine optimization. Among its features are the optimization advice, search engine submitter, keyword density analysis, and even the ranking checker. The other type of Free SEO Software is the SEO Powersuite.
This is also among the software which most of the internet marketer would prefer to use. It can help you create those multiple link pages if you wanted to undergo those exchanging links, or if you wanted to submit an article to any submission directories. It has also the feature of analyzing the keyword density of the target keywords of your website. If you are looking for the best software where you can have the best article marketing tasks easier, and then consider SEO Powersuite as the best solution. You can also use the Traffic Travis since it is also a great help in order to monitor the latest rank of your website on the various search engines. This kind of software will also help you in providing you with the historical data analysis that is best used for your site and for the competitor site tracking. However, with all these SEO software, hailed the best software that you best use for your various SEO tasks, and it is the IBP or the Internet Business Promoter.
It is the software which is being considered as the multi-award winning website promoter software, since it has those best features that you can only find in this tool. This will help you in achieving high search engine ranking in the soonest possible time, and this will also give you with its up-to-date data and which will help you to optimize your page more effectively. It will for sure give you the best benefits, since it has those various features which will for sure help you in making a successful search engine optimization.
Aside from these things, it will also go beyond what SEO can do. When you are handling those repetitive tasks which pertain to search engine optimization, then you can always use this kind of software and make your work faster and easier. You can have the chance of making tasks to be done easily since it is fully automated and will also give you the best technique for search engine marketing. This software will also help you in finding the most effective keyword that you can use in your internet marketing business. It has the ability to perform keyword popularity and competition, and which is already a great help for you. It can even gave you those information which are about the broken links, erroneous displayed graphics and a lot more which is related with search engine optimization. Among its features are the optimization advice, search engine submitter, keyword density analysis, and even the ranking checker. The other type of Free SEO Software is the SEO Powersuite.
This is also among the software which most of the internet marketer would prefer to use. It can help you create those multiple link pages if you wanted to undergo those exchanging links, or if you wanted to submit an article to any submission directories. It has also the feature of analyzing the keyword density of the target keywords of your website. If you are looking for the best software where you can have the best article marketing tasks easier, and then consider SEO Powersuite as the best solution. You can also use the Traffic Travis since it is also a great help in order to monitor the latest rank of your website on the various search engines. This kind of software will also help you in providing you with the historical data analysis that is best used for your site and for the competitor site tracking. However, with all these SEO software, hailed the best software that you best use for your various SEO tasks, and it is the IBP or the Internet Business Promoter.
It is the software which is being considered as the multi-award winning website promoter software, since it has those best features that you can only find in this tool. This will help you in achieving high search engine ranking in the soonest possible time, and this will also give you with its up-to-date data and which will help you to optimize your page more effectively. It will for sure give you the best benefits, since it has those various features which will for sure help you in making a successful search engine optimization.
SEO India: SEO Software Submitter Improves Site Traffic and Search Engine Rankings?
Search engine optimization has become the most crucial element of ranking high in the major search engines like Google, Yahoo, MSN, Altavista, Dogpile etc. There are several websites on the internet which boast about SEO techniques & tips and guarantee top placement in days. How do you believe and invest your hard earned money in a company who does not have a background in search engine optimization believing their claims?
The question is "are you ready to play a gamble with your site?" Honestly the answer would be a big NO.
No one would like to waste their money. So, what is the way out? How about doing your own search engine optimization? It is a very long drawn and tedious process if you do it manually. So, how to go about it?
Are there any softwares available to do the SEO?
Yes! there are several SEO softwares available in the market. But, how do you know which SEO software is reliable and meet your search engine optimization needs and most importantly, whether they would live up to their claims?
The answer is did you do enough research?
SEO software is the answer to implement the major SEO techniques. What are they? SEO is primarily divided into two parts.
* On page optimization
* Off page optimization
On page optimization
On page optimization involves:
* Title Tags
* Meta Tags like meta keywords (lost its importance now due to keywords abuse) & meta description.
* Alt-Image tags
* H1, H2 tags
* High keyword density
* Quality content
* Ease of navigation
* Internal Linking and more.....
Off page optimization
Off page optimization involves:
* Link Building to improve Link popularity
o Reciprocal Linking - Two way links
o Non-reciprocal linking - In-bound links
* Use of keyword rich anchor text in linking text
* Improving Google page rank
* PPC advertisements
* Directory submissions
The question is "are you ready to play a gamble with your site?" Honestly the answer would be a big NO.
No one would like to waste their money. So, what is the way out? How about doing your own search engine optimization? It is a very long drawn and tedious process if you do it manually. So, how to go about it?
Are there any softwares available to do the SEO?
Yes! there are several SEO softwares available in the market. But, how do you know which SEO software is reliable and meet your search engine optimization needs and most importantly, whether they would live up to their claims?
The answer is did you do enough research?
SEO software is the answer to implement the major SEO techniques. What are they? SEO is primarily divided into two parts.
* On page optimization
* Off page optimization
On page optimization
On page optimization involves:
* Title Tags
* Meta Tags like meta keywords (lost its importance now due to keywords abuse) & meta description.
* Alt-Image tags
* H1, H2 tags
* High keyword density
* Quality content
* Ease of navigation
* Internal Linking and more.....
Off page optimization
Off page optimization involves:
* Link Building to improve Link popularity
o Reciprocal Linking - Two way links
o Non-reciprocal linking - In-bound links
* Use of keyword rich anchor text in linking text
* Improving Google page rank
* PPC advertisements
* Directory submissions
SEO India: SEO Services: for Enhancing Your Web Visibility
Search engine optimizations experts could set you on top of popularity through their proven SEO services packages. All websites, whether big or small need to be made visible in the search engine results and this is possible only through the professional help of SEO experts comprising optimizers, copywriters and, marketers. Those who are serious about what they are doing and want to see it yielding more revenues for them, then having a proper SEO campaign in place is the most essential thing.
The importance of an SEO campaign has now been realized by one and all out there in the web industry. Search engine optimization consultants, those can be found working for professional SEO firms could really be helpful in making you informed about various SEO packages available for you. You know it clear that there are offers on galore from SEO services firms, but which package would best suit you, which firm to approach and how to make the move – these all could be made easier with the help of professional SEO consultants.
Gone are the days when websites were limited in numbers and these were used only for making people informed about the products and services of particular businesses. Things have changed a lot today and through websites itself products and services are now also being sold. For that, you could always refer to the existing ecommerce websites those have given you the pleasure of online shopping right from the comfort of your home.
Whether it's ecommerce website or any site competing in the highly cut-throat online business world, it's mandatory for site owners to have decent SEO campaign performed. Then only, the site would be able to come to public view. In SEO, websites are optimized for targeted keywords so that when visitors search anything relevant, results show these sites in hierarchical order. In the search engine result ladder, the higher your rank becomes, the maximum becomes your chance of getting web visibility. And visibility always has close association with yielding more traffic. Search engine optimization services providers understand these all; hence, they never leave anything undone while offering SEO support to clients.
The importance of an SEO campaign has now been realized by one and all out there in the web industry. Search engine optimization consultants, those can be found working for professional SEO firms could really be helpful in making you informed about various SEO packages available for you. You know it clear that there are offers on galore from SEO services firms, but which package would best suit you, which firm to approach and how to make the move – these all could be made easier with the help of professional SEO consultants.
Gone are the days when websites were limited in numbers and these were used only for making people informed about the products and services of particular businesses. Things have changed a lot today and through websites itself products and services are now also being sold. For that, you could always refer to the existing ecommerce websites those have given you the pleasure of online shopping right from the comfort of your home.
Whether it's ecommerce website or any site competing in the highly cut-throat online business world, it's mandatory for site owners to have decent SEO campaign performed. Then only, the site would be able to come to public view. In SEO, websites are optimized for targeted keywords so that when visitors search anything relevant, results show these sites in hierarchical order. In the search engine result ladder, the higher your rank becomes, the maximum becomes your chance of getting web visibility. And visibility always has close association with yielding more traffic. Search engine optimization services providers understand these all; hence, they never leave anything undone while offering SEO support to clients.
SEO India: Are You Getting Enough Visitors To Your Website?
Many website owners wish that they could entice more people to visit their websites. It's not hard to see why this should be a common concern. It's obvious that more visitors can lead to an increase in sales, generating more income for the website owner.
But it's not just about getting more visitors. It's also about getting the right type of people to visit your site. There's absolutely no point getting 10,000 new visitors to your website if none of them are going to be prepared to purchase the product or service that you have to offer.
A good Search Engine Optimisation (SEO) expert should certainly realise this. If you're looking to employ such an expert then it's worth thinking about who your target customers are. It's likely that you'll be in the best possible position to think about such considerations. You'll have a detailed knowledge of your business, customers and future plans.
So spend some time considering what sort of customers you currently have. Do you products appeal to people living in a particular area? Maybe you've found that you have been particularly successful in finding products that are right for certain age groups. All of this information can be useful when you come to think about getting more people to visit your website.
Crucially, you should be aiming to attract more potential customers. If you work closely with an SEO consultant then you should be able to develop a strategy that's perfect for your own needs. Don't make the mistake of believing that the methodology involved in driving online traffic should be the same for all websites. In reality, there may be considerable variations.
Concentrate on getting the right people to your site and on ensuring that you convert them into paying customers. You'll find this easier to do if you've targeted the right individuals from the outset.
Some SEO companies will make promises about how many extra people they can get to your website each day, or each week. Try not to become too focused on such promises. Remember that your goal is ultimately to increase your profitability. Having more people visit your website will be good news for your vanity, but think about how much it will really help your bank balance.
The right SEO strategy should ensure that you get more of the right type of visitors to your site. It's achievable and will help you to produce impressive results.
But it's not just about getting more visitors. It's also about getting the right type of people to visit your site. There's absolutely no point getting 10,000 new visitors to your website if none of them are going to be prepared to purchase the product or service that you have to offer.
A good Search Engine Optimisation (SEO) expert should certainly realise this. If you're looking to employ such an expert then it's worth thinking about who your target customers are. It's likely that you'll be in the best possible position to think about such considerations. You'll have a detailed knowledge of your business, customers and future plans.
So spend some time considering what sort of customers you currently have. Do you products appeal to people living in a particular area? Maybe you've found that you have been particularly successful in finding products that are right for certain age groups. All of this information can be useful when you come to think about getting more people to visit your website.
Crucially, you should be aiming to attract more potential customers. If you work closely with an SEO consultant then you should be able to develop a strategy that's perfect for your own needs. Don't make the mistake of believing that the methodology involved in driving online traffic should be the same for all websites. In reality, there may be considerable variations.
Concentrate on getting the right people to your site and on ensuring that you convert them into paying customers. You'll find this easier to do if you've targeted the right individuals from the outset.
Some SEO companies will make promises about how many extra people they can get to your website each day, or each week. Try not to become too focused on such promises. Remember that your goal is ultimately to increase your profitability. Having more people visit your website will be good news for your vanity, but think about how much it will really help your bank balance.
The right SEO strategy should ensure that you get more of the right type of visitors to your site. It's achievable and will help you to produce impressive results.
SEO Optimization: Customers Are Better Than Visitors
I was recently talking to a local small business owner. They were proudly telling me about how many visitors they attract to their online store. They'd apparently hired an SEO consultant to improve their search engine rankings and were now seeing the benefits. They were getting thousands of extra visitors each month.
It all sounded fantastic and I was keen to discover what sort of increase in profits had been seen as a result. The answer to this question was, however, considerably less impressive. It soon became clear that there had hardly been any increase in sales and that the profits generated weren't even covering the costs associated with hiring the team of SEO experts.
Unfortunately, this situation is typical of that associated with so many small businesses. They often have great websites that have involved investing a large amount of time and money. Those websites may not receive too many visitors, often because they've simply not been optimised correctly. The best web design teams often know suprisingly little about search engine optimisation.
The small business owner may become frustrated by the lack of visitors. It may soon become clear that the website is worthless if it's not contributing to the business. At this point the decision may be made to hire an expert. This makes sense. SEO is a specialised skill and there's clearly value to be found in making use of someone else's expertise.
Some SEO companies are better than others. Some may produce very few obvious results. Others will lead to a dramatic increase in visitor numbers. But if you can't convert those visitors into customers then you still won't be able to make very much progress. This is the reality of search engine optimisation right now.
You need to be sure that your website is set up correctly, ensuring that you can convert visitors into customers. Is your website great at helping you to make sales? It really needs to be.
But you also need to make sure that your SEO strategy is effective. A high quality consultant will be looking to help you generate more customers and more sales. Receiving more visitors to your site will add relatively little value unless those visitors are going to be spending money.
This is a simple point but it is one that's worth remembering. Focus on getting more customers, more leads and more sales. Forget about visitor numbers. You'll rather have less visitors and more sales.
It all sounded fantastic and I was keen to discover what sort of increase in profits had been seen as a result. The answer to this question was, however, considerably less impressive. It soon became clear that there had hardly been any increase in sales and that the profits generated weren't even covering the costs associated with hiring the team of SEO experts.
Unfortunately, this situation is typical of that associated with so many small businesses. They often have great websites that have involved investing a large amount of time and money. Those websites may not receive too many visitors, often because they've simply not been optimised correctly. The best web design teams often know suprisingly little about search engine optimisation.
The small business owner may become frustrated by the lack of visitors. It may soon become clear that the website is worthless if it's not contributing to the business. At this point the decision may be made to hire an expert. This makes sense. SEO is a specialised skill and there's clearly value to be found in making use of someone else's expertise.
Some SEO companies are better than others. Some may produce very few obvious results. Others will lead to a dramatic increase in visitor numbers. But if you can't convert those visitors into customers then you still won't be able to make very much progress. This is the reality of search engine optimisation right now.
You need to be sure that your website is set up correctly, ensuring that you can convert visitors into customers. Is your website great at helping you to make sales? It really needs to be.
But you also need to make sure that your SEO strategy is effective. A high quality consultant will be looking to help you generate more customers and more sales. Receiving more visitors to your site will add relatively little value unless those visitors are going to be spending money.
This is a simple point but it is one that's worth remembering. Focus on getting more customers, more leads and more sales. Forget about visitor numbers. You'll rather have less visitors and more sales.
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